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Elsevier

Books in Business management and accounting

Our Business, Management, and Accounting titles are essential reading for students and professionals, and cover a range of foundational and advanced topics across actuarial science, quantitative assets management and investment modelling, business venturing, business law, and human resource management, among other topics

  • Marketing Portfolio Planner (Office 2000 version)

    (serial number only) http://www.bh.com/marketing
    • 1st Edition
    • The Marketing Process Company
    • English
    Marketing Portfolio Planner is a software-based portfolio analysis framework for DIY application and is a companion to the 4th edition of McDonald's marketing best-seller 'Marketing Plans: how to prepare them, how to use them'.http://www.bh.... framework:* Is a powerful decision support tool for marketing and sales management* Positions each product/service market so the user can quickly analyze the key segments and prioritise sales and marketing effort* Prompts and defines key data requirements* Displays information graphically to aid understanding and communication* Supported by an extensive help system including example Portfolio PlanMarketing Portfolio Planner is available for either the Microsoft Office 97 or Office 2000 editions and requires only Microsoft Access runtime

  • Research in Accounting Regulation

    • 1st Edition
    • Volume 13
    • N. Chandar + 2 more
    • English
    The scope of service provided by professional accountants is influenced by legislation and case law as well as the dictates of a variety of government and private sector agencies; including State Boards of Accountancy, Academic Accreditation Bodies, the United States Securities and Exchange Commission, independent standard setting bodies such as the Federal Accounting Standards Advisory Board (US), the Financial Accounting Standards Board (US), and self-regulatory organizations such as State Societies of CPAs and the American Institute of Certified Public Accountants. There are equivalent and emerging national bodies that exist in most developed and developing countries, and further there are emerging global coordinating entities as well, which attempt to coordinate the activities among nations. It is important for academics, students, practitioners, regulators and researchers to consider, study and understand the role and relationship of such bodies with the practice and content of our discipline.Research in Accounting Regulation is a refereed annual serial that seeks to publish high quality manuscripts, which address regulatory issues and policy affecting the practice of accountancy, broadly defined. Topics of interest include research based upon: self-regulatory activities, case law and litigation, government and quasi-governmental regulation, and the economics of regulation, including modeling. The serial aims to encourage the submission of original empirical, behavioral or applied research manuscripts that consider strategic and policy implications for regulation, regulatory models and markets.

  • Winning Business

    How to Use Financial Analysis and Benchmarks to Outscore Your Competition
    • 1st Edition
    • RICH GILDERSLEEVE
    • English
    Today's business environment is a competition, and business managers need the right game plan if they want to win. Successful businesses do a lot of the same things well. They track inventories, expenses, growth, break-even units, margins, employee turnover, compensation plans, return on training, sales, earnings per employee, and a host of other statistics. But to win in business, managers need to do more than track these benchmarks. They need to improve results.Winning Business provides the benchmarks business managers should track. It shows managers how to calculate each benchmark, AND presents ways to improve their results. In short, this book provides a company with a blueprint for success. Each benchmark produces a value that managers can track over time to monitor the impact on their operations. To help managers evaluate their performance, it provides industry-wide benchmarks that list the results retailers, manufacturers, and even publishers should target. Winning Business provides benchmarks for:Managerial accounting Sales and marketing Employee benefits Financial performance Market indicators Inventory analysis Many others Included FREE is a full, multimedia version of Winning Business. The CD-ROM includes Winning Business MultiMedia in Adobe pdf (Portable Document Format) file format for Win 95/98/NT 3.51 or above, Mac System 7.5 or higher, UNIX, and other platforms. You'll get all 257 tips from the book complete with their workable equations. BONUS for Windows 95, 98, NT 3.51 or above users: Financial Analysis Calculator, Version 1.1.0. With this free program, you can enter your company's financial statement information and watch as the program automatically performs all of the ratio calculations for you. In an instant, you can have a vast array of critical performance characteristics mapped out for you.

  • Maximising Performance in Insurance Operations

    • 1st Edition
    • Julia Prichard + 1 more
    • English
    Maximising performance in insurance operations is a practical guide to managing successful change programmes within the insurance industry. It shows large organisations how to become leading edge business performers using case studies and examples drawn from the authors’ own unrivalled experience in the field. Key questions such as ‘How much change is required?’ are addressed and a structured programme tailored to the uniqueproblems of the insurance industry shows how organisations can move forward to maximise their potential with a minimum of risk.The book sets out the criteria for achieving operational excellence and each chapter is supported by a case study showing how various organisations have dealt with the challenges and there are useful comments and invaluableadvice from the practitioners involved.This book is essential reading for anyone involved in insurance or financial services and will be particularly useful for chief executives, operations directors and those in a line management role who have been charged with responsibility for securing the major benefits within their specific areas.

  • Management and Administration Skills for the Mental Health Professional

    • 1st Edition
    • William O'Donohue + 1 more
    • English
    Psychologists receive several years of specialized study on the brain, behavior, and mental health, but despite the fact that over half ultimately end up in administrative or managerial roles, they receive no formalized training in the skills necessary to be successful in these roles. This book is the first of its kind to target the managerial and administrative skills necessary for the mental health professional. The book discusses practical information such as how to deal with personnel issues, how to set budgets and allocate resources, and how to document progress and maintain schedules in the domains of private practice, hospitals, government agencies, and universities. Chapter authors are well-known and successful psychologists within these settings and include Raymond Fowler, past president of the American Psychological Association.

  • Loss Prevention and the Small Business

    The Security Professional's Guide to Asset Protection Strategies
    • 1st Edition
    • J. Robert Wyman
    • English
    With half of all new businesses failing in the first two years, every aspect of good business planning must be considered, but loss prevention is very often overlooked. Most small business owners grapple with the day to day challenges of sales and marketing, never realizing that the shadow of shrinkage is expanding daily, waiting to reveal itself in the annual inventory results. Ravaged by theft and paperwork losses, the already tight profit margin can shrink into oblivion. Loss Prevention and the Small Business opens the eyes of the reader to the reality of shrinkage in all its guises including shoplifting, fraud, and embezzlement. Armed with this awareness, the security specialist or owner/manager can utilize the many strategies to both inhibit losses and aggressively pursue those persons and processes that cause losses. This is a comprehensive guide to developing and maintaining a loss prevention strategy. It assists the reader in creating a dynamic proactive plan for protecting their hard-earned profits from the menace of internal and external loss.

  • Success and Failure of Activity-Based Techniques

    A Long-term Perspective
    • 1st Edition
    • A. Friedman + 1 more
    • English
    Presents six case studies of companies that have implemented ABT. Emphasises the need for ABT to be supported by senior management, to have a compelling business need, and to be integral to the whole organisational structure if it is to succeed. Some of the reasons for failure include insufficient resources, departure of key individuals, technical problems and staff resistance.

  • Financial Reporting

    • 1st Edition
    • Robert Kirk
    • English
    Financial Reporting is aimed at the busy professional accountant. It represents a distillation of the best and most relevant articles in the professional accounting press published over the last three years. The articles have been extracted from such prominent journals as Accountancy, the Journal of Accountancy, Management Accountancy and Accountancy Ireland. It concentrates not only on the content and controversy surrounding the publication of the latest accounting standards but also investigates such important subjects as materiality and international harmonization which are currently exercising many professional accountants' minds. The last two chapters of the book introduce the reader to some of the latest thinking on subjects as diverse as deferred taxation, pensions and environmental reporting.

  • Marketing Plans

    How to prepare them, how to use them
    • 4th Edition
    • Malcolm McDonald
    • English
    At last marketing managers and business executives concerned with profitability and sustained growth of their organisation have at their fingertips a practical guide which tells them how to prepare and use a marketing plan.In this new edition of Marketing Plans, one of the world's leading marketing educators has greatly expanded his book to include the key recent developments in marketing techniques and a range of practical marketing tools. In Marketing Plans, the whole process of marketing planning - from initial assessment of a company's business plan to the steps necessary to ensure a company achieves its profit targets - is fully explained. There is an additional section which provides a step-by-step 'this is how you do it' guide to devising your own marketing plan, combining the very best of current practice with the necessary theoretical background. Marketers, executives and students studying for CIM and CAM exams will find the application of basic marketing principles to sound business practice invaluable. For tutors, there is a comprehensive resource pack containing OHP masters, chapter-by-chapter tutor notes, examples of real marketing plans, case studies for classroom use and interactive exercises on floppy disks.

  • Life Sciences: Biodosimetry, Chromosome Damage and Carciongenesis

    • 2nd Edition
    • Volume 12
    • Yang
    • English

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