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Elsevier

Books in Business management and accounting

Our Business, Management, and Accounting titles are essential reading for students and professionals, and cover a range of foundational and advanced topics across actuarial science, quantitative assets management and investment modelling, business venturing, business law, and human resource management, among other topics

  • Business Espionage

    Risks, Threats, and Countermeasures
    • 1st Edition
    • Bruce Wimmer CPP
    • English
    Business Espionage: Risk, Threats, and Countermeasures provides the best practices needed to protect a company's most sensitive information. It takes a proactive approach, explaining the measures and countermeasures that can be enacted to identify both threats and weaknesses. The text fully explains the threat landscape, showing not only how spies operate, but how they can be detected. Drawn from the author’s 40 years of experience, this vital resource will give readers a true understanding of the threat of business spying and what businesses can do to protect themselves. It is ideal for use as a tool to educate staff on the seriousness of the threat of business espionage.

  • The Glass Ceiling in Chinese and Indian Boardrooms

    Women Directors in Listed Firms in China and India
    • 1st Edition
    • Alice de Jonge
    • English
    This book is about women directors in China and India. The aim of the book is to understand more clearly where women are present on corporate boards, and the reasons for their continued absence from most listed company boards. The Glass Ceiling in Chinese and Indian Boardrooms is written at a time of increasing awareness, particularly in Europe, of the benefits of gender equity at the boardroom table, and of the costs of women’s continued exclusion from corporate decision-making. Norway’s gender equity legislation has now been instrumental in ensuring that women occupy over 40% of all company board seats in that country. France, Italy and Spain are amongst those countries now following the same path towards equity. But Asia in general, and the world’s two largest nations in particular, still lag well behind. In China while women enjoy greater social and economic equality than many of their sisters in other parts of Asia, the male-dominated nature of the Party-state apparatus makes it unlikely that legislative change will be achieved any time soon. In India, while the country’s 2013 Corporations Law now requires all major listed firms to have at least one woman director, the real challenges for women are social and economic, where much work remains to be done.

  • Doing Business in India

    A Framework for Strategic Understanding
    • 1st Edition
    • Chandrashekhar Lakshman
    • English
    A comprehensive look at understanding India with a strategic framework that can be readily used for doing business in this market is needed. Doing Business in India discusses the cultural and consumer profile of the people of India and how these fit into the macroeconomic context. The analytical framework provided and illustrated with real case examples spans domains such as the institutional context of the country (full of voids and amazing peculiarities) and the interesting federalist political framework in a country with many states. Based on this foundation, the book introduces the business strategies appropriate for both rural and urban markets in India. The following chapters cover the successful implementation of these strategies in India. The remaining chapters focus on successful cross-cultural management of Indian managers and employees, the appropriate types of leadership required for managing the Indian workforce, the types of managerial control systems likely to be successful in this country, and the HRM practices that can help companies to win in this market.

  • Ethical and Social Marketing in Asia

    • 1st Edition
    • Bang Nguyen + 1 more
    • English
    There is a growing interest in firms’ adoption of ethical and social marketing approaches among academics and practitioners alike. Ethical Marketing is the application of ethics into the marketing process, and Social Marketing is a concept that seeks to influence a target audience for the greater social good. Ethical and Social Marketing in Asia examines this so-far unexplored area, investigating why differing cultures and consumption behaviours require different emphasis in different markets. The diversity of the Asian countries provides a perplexing environment to the development and management of ethical and social marketing. The belief that bottom line profits is enough for a company, is often not favourably viewed by Asian countries emphasising collective, social and long term benefits for the people and country. Due to these interesting characteristics and complexities, the study of ethical and social marketing in Asia is a timely topic. The first chapters introduce Ethical Marketing in Asia, followed by case studies of how the approach is used across 14 diverse economies, geographically based on ‘clusters’; North East, (China, Taiwan, Japan, South Korea), South East (Singapore, Malaysia, Thailand, Vietnam, Cambodia, the Philippines, Indonesia) and South Asia (India, Pakistan, Bangladesh). The second part discusses Social Marketing using the same sequence of regions and economies and the third part explores the unique link to Fairness Management in Asia, followed by a conclusion.

  • Business Continuity from Preparedness to Recovery

    A Standards-Based Approach
    • 1st Edition
    • Eugene Tucker
    • English
    Business Continuity from Preparedness to Recovery: A Standards-Based Approach details the process for building organizational resiliency and managing Emergency and Business Continuity programs. With over 30 years of experience developing plans that have been tested by fire, floods, and earthquakes, Tucker shows readers how to avoid common traps and ensure a successful program, utilizing, detailed Business Impact Analysis (BIA) questions, continuity strategies and planning considerations for specific business functions. One of the few publications to describe the entire process of business continuity planning from emergency plan to recovery, Business Continuity from Preparedness to Recovery addresses the impact of the new ASIS, NFPA, and ISO standards. Introducing the important elements of business functions and showing how their operations are maintained throughout a crisis situation, it thoroughly describes the process of developing a mitigation, prevention, response, and continuity Management System according to the standards. Business Continuity from Preparedness to Recovery fully integrates Information Technology with other aspects of recovery and explores risk identification and assessment, project management, system analysis, and the functional reliance of most businesses and organizations in a business continuity and emergency management context.

  • Introduction to US Cybersecurity Careers

    • 1st Edition
    • Henry Dalziel
    • English
    Introduction to US Cybersecurity Careers is a concise introduction to the world of cybersecurity and the career opportunities therein. This book provides a basic rundown of industry sectors, roles, and places to search for job opportunities within the US cybersecurity industry. Within this book is vital information for anyone trying to get into the industry - basic knowledge for those looking to start training for a career, tips on networking and resume-building in a fast-evolving and nontraditional sector, and advice on how to get your foot in the door and become recognized in your field. This book is designed to help those who are just starting out in cybersecurity and those who have training and knowledge and want to get into the industry. Introduction to US Cybersecurity Careers is your first-stop reference for everything you need to know to start your journey.

  • The Changing Role of the Human Resource Profession in the Asia Pacific Region

    • 1st Edition
    • Jayantee Saha + 1 more
    • English
    The human resource (HR) profession has been on a long and challenging journey. Globalisation and sweeping policy changes have re-defined and re-aligned HR and its role. It is important for HR professionals to develop and become innovators in their respective industries. The Changing Role of the Human Resource Profession in the Asia Pacific Region is based on case-studies of retail, tourism, healthcare, security, education, and energy, spread across the greater Asia Pacific (AP) region. The book rests on the principle of the laws of attraction, that ‘thoughts become things’ and argues that acknowledging good human resource policies and practices can be a key influence on all aspects of an organisation. After an introduction, five chapters cover key topics: six major industries; changing HR practices across the AP; an insider’s view on best practices; the role of HR in sustaining growth across the AP; and a conclusion looking towards the future of HR in the Asian Pacific Region.

  • Enterprise Business Intelligence and Data Warehousing

    Program Management Essentials
    • 1st Edition
    • Alan Simon
    • English
    Corporations and governmental agencies of all sizes are embracing a new generation of enterprise-scale business intelligence (BI) and data warehousing (DW), and very often appoint a single senior-level individual to serve as the Enterprise BI/DW Program Manager. This book is the essential guide to the incremental and iterative build-out of a successful enterprise-scale BI/DW program comprised of multiple underlying projects, and what the Enterprise Program Manager must successfully accomplish to orchestrate the many moving parts in the quest for true enterprise-scale business intelligence and data warehousing. Author Alan Simon has served as an enterprise business intelligence and data warehousing program management advisor to many of his clients, and spent an entire year with a single client as the adjunct consulting director for a $10 million enterprise data warehousing (EDW) initiative. He brings a wealth of knowledge about best practices, risk management, organizational culture alignment, and other Critical Success Factors (CSFs) to the discipline of enterprise-scale business intelligence and data warehousing.

  • Innovation, Entrepreneurship, and the Economy in the US, China, and India

    Historical Perspectives and Future Trends
    • 1st Edition
    • Rajiv Shah + 2 more
    • English
    What drives innovation and entrepreneurship in India, China, and the United States? Our data-rich and evidence-based exploration of relationships among innovation, entrepreneurship, and economic growth yields theoretical models of economic growth in the context of macroeconomic factors. Because we know far too little about the key characteristics of Chinese and Indian entrepreneurs and the ways they innovate, our balanced, systematic comparison of entrepreneurship and innovation results in a new approach to looking at economic growth that can be used to model empirical data from other countries. The importance of innovation and entrepreneurship to any economy has been recognized since the pioneering work of Joseph Schumpeter. Our analysis of the major factors that affect innovation and entrepreneurship in these three parts of the world – US, China and India –provides a comprehensive view of their effects and their likely futures.

  • Performance, Risk and Competition in the Chinese Banking Industry

    • 1st Edition
    • Yong Tan
    • English
    Due to the financial crisis around the world, stability of the banking sector is critical. Several rounds of banking reforms in China have aimed to improve performance and competition, and <I>Performance... Risk and Competition in the Chinese Banking Industry</I> provides a comprehensive analysis of performance, risk, competition and their relationships in Chinese banking industry. The book consists of seven chapters: the first chapter gives an introduction, followed by an overview of the Chinese banking sector in chapter two. Chapter three discusses corporate governance in the Chinese banking sector. The fourth and fifth chapters investigate risk, performance, competition, and their relationships. Chapter six outlines future development of the Chinese banking sector, and finally, chapter seven provides a conclusion.

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