Library and information science print books and ebooks | Elsevier

The Marketing of Academic, National and Public Libraries Worldwide

1st Edition
October 24, 2023
David Baker + 1 more
English
Paperback
9 7 8 0 4 4 3 1 3 4 3 5 7
eBook
9 7 8 0 4 4 3 1 3 4 3 6 4

The Marketing of Academic, National and Public Libraries Worldwide: Marketing, Branding, Community Engagement enables readers to learn about the most up-to-date trends, as well as hands-on practices and marketing tactics taken directly from 48 highly seasoned marketing and community engagement librarians around the world, namely in Africa, Australia, Canada, Croatia, Germany, Hong Kong, Latvia and Qatar. Via a series of in-depth and semi-structured interviews, this book provides insights into successful marketing strategies librarians can use to encourage donors and patrons to understand that their libraries are a great choice for fulfilling information needs, recreational interests, intellectual pursuits, and more.This book contains 45 interviews with academic, national and public librarians from 19 different countries and territories. So many voices! The focus is on the librarians themselves who have played an important role in the marketing and branding of libraries and have designed the processes to engage communities. What is intriguing to the reader is just how far the attitudes and perceptions of librarians affect the salience and achievements of any marketing practice in the library. These attitudes and perceptions fall out of the interview conversation and onto the page." International Journal of Education & Literacy Studies

Benchmarking Library, Information and Education Services

1st Edition
February 17, 2023
David Baker + 3 more
English
Paperback
9 7 8 0 3 2 3 9 5 6 6 2 8
eBook
9 7 8 0 3 2 3 9 5 6 6 3 5

Benchmarking Library, Information and Education Services: New Strategic Choices in Challenging Times provides the foundations of ongoing research in the development of collections and services. The book contributes to practical outputs of general benefit to the sector, including customers, clients or stakeholders, offering ideas for how to identify comparative strengths and weaknesses and improve or enhance present practices regardless of how well institutions currently perform. The centerpiece of the book is a description, report and analysis of a major international QB exercise that culminates in a set of good practice statements. The benefits of the QB methodology are applicable to individual institutions. Because of the current global turbulence, individuals, leaders and whole institutions are keen to learn more about what is happening and how they can develop sustainable solutions to both immediate challenges and longer-term scenarios. These include an analysis of third sector organizations, e-libraries, marketing information services, vocational training in higher education, the creative arts, and the role of partnerships in organizational openness.

Understanding Personalisation

1st Edition
August 21, 2022
Iryna Kuksa + 2 more
English
Paperback
9 7 8 0 0 8 1 0 1 9 8 7 0
eBook
9 7 8 0 0 8 1 0 1 9 8 8 7

Understanding Personalization: New Aspects of Design and Consumption addresses the global phenomenon of personalization that affects many aspects of everyday life. The book identifies the dimensions of personalization and its typologies. Issues of privacy, the ethics of design, and the designer/maker’s control versus the consumer’s freedom are covered, along with sections on digital personalization, advances in new media technologies and software development, the way we communicate, our personal devices, and the way personal data is stored and used. Other sections cover the principles of personalization and changing patterns of consumption and development in marketing that facilitate individualized products and services. The book also assesses the convergence of both producers and consumers towards the co-creation of goods and services and the challenges surrounding personalization, customization, and bespoke marketing in the context of ownership and consumption.

Boosting the Knowledge Economy

1st Edition
May 20, 2022
Francisco Javier Calzada-Prado
English
Paperback
9 7 8 1 8 4 3 3 4 7 7 2 9
eBook
9 7 8 1 7 8 0 6 3 4 5 3 1

This book presents a comprehensive, international and up-to-date review of the key contributions of information services to the Knowledge Economy. Chapters contributed by experts in different areas of LIS focus on the crucial roles libraries, archives and museums are playing in their home institutions -private, public, non-profit-, as much as their impact on the economy and society as a whole. Boosting the Knowledge Economy: Key Contributions from Information Services in Educational, Cultural, and Corporate Environments has a particular interest in learning services, exploring principles and strategies for their implementation - from marketing strategy to analytics -, and covers implications for the LIS profession.

Refocusing Academic Libraries through Learning and Discourse

1st Edition
November 15, 2022
Mary K. Bolin
English
Paperback
9 7 8 0 3 2 3 9 5 1 1 0 4
eBook
9 7 8 0 3 2 3 9 5 1 1 1 1

Organizational Transformation in Academic Libraries: Discourse, Process, Product helps inform discussions in academic libraries on organizational patterns and divisions of labor. The book gives librarians leverage to think outside traditional bureaucratic structures and re-think how libraries serve their patrons. It examines existing structures and proposes new organizational models and lays out a process for planning organizational transformation and implementing a new organization. Seven chapters offer a radical vision of library transformation, proposing a collaborative process for changing academic libraries into organizations fit for the second quarter of the twenty-first century and beyond. Academic libraries are changing in the face of information technologies, economic pressures and globally disruptive events such as the current pandemic. As a result, practical solutions for transforming organizational and workflow structures for the future are desperately needed. The title analyzes existing organizational structures and proposes new ones that can be adapted to individual libraries. It discusses the challenges posed by virtual learning environments, digital initiatives and resources, changes to cataloging standards and succession planning, as well as changes brought about by the current pandemic.

Driving Science Information Discovery in the Digital Age

1st Edition
September 30, 2021
Svetla Baykoucheva
English
Paperback
9 7 8 0 1 2 8 2 3 7 2 3 6
eBook
9 7 8 0 1 2 8 2 3 7 2 4 3

New digital technologies have transformed how scientific information is created, disseminated—and discovered. The emergence of new forms of scientific publishing based on open science and open access have caused a major shift in scientific communication and a restructuring of the flow of information. Specialized indexing services and search engines are trying to get into information seekers’ minds to understand what users are actually looking for when typing all these keywords or drawing chemical structures. Using artificial intelligence (AI), machine learning, and semantic indexing, these "discovery agents" are trying to anticipate users’ information needs. In this highly competitive environment, authors should not sit and rely only on publishers, search engines, and indexing services to make their works visible. They need to communicate about their research and reach out to a larger audience. Driving Science Information Discovery in the Digital Age looks through the "eyes" of the main "players" in this "game" and examines the discovery of scientific information from three different, but intertwined, perspectives: Discovering, managing, and using information (Information seeker perspective) Publishing, disseminating, and making information discoverable (Publisher perspective) Creating, spreading, and promoting information (Author perspective).

Research Data Management and Data Literacies

1st Edition
October 31, 2021
Koltay Tibor
English
Paperback
9 7 8 0 1 2 8 2 4 4 7 5 3
eBook
9 7 8 0 3 2 3 8 6 0 0 2 4

Research Data Management and Data Literacies help researchers familiarize themselves with RDM, and with the services increasingly offered by libraries. This new volume looks at data-intensive science, or ‘Science 2.0’ as it is sometimes termed in commentary, from a number of perspectives, including the tasks academic libraries need to fulfil, new services that will come online in the near future, data literacy and its relation to other literacies, research support and the need to connect researchers across the academy, and other key issues, such as ‘data deluge,’ the importance of citations, metadata and data repositories. This book presents a solid resource that contextualizes RDM, including good theory and practice for researchers and professionals who find themselves tasked with managing research data.

Future Directions in Digital Information

1st Edition
October 24, 2020
David Baker + 1 more
English
Paperback
9 7 8 0 1 2 8 2 2 1 4 4 0
eBook
9 7 8 0 1 2 8 2 2 1 7 7 8

The last decade has seen significant global changes that have impacted the library, information, and learning services and sciences. There is now a mood to find pragmatic information solutions to pressing global challenges. Future Directions in Digital Information presents the latest ideas and approaches to digital information from across the globe, portraying a sense of transition from old to new. This title is a comprehensive, international take on key themes, advances, and trends in digital information, including the impact of developing technologies. The latest volume in the ‘Chandos Digital Information Review Series’, this book will help practitioners and thinkers looking to keep pace with, and excel among, the digital choices and pathways on offer, to develop new systems and models, and gain information on trends in the educational and industry contexts that make up the information sphere. A group of international contributors has been assembled to give their view on how information professionals and scientists are creating the future along five distinct themes: Strategy and Design; Who are the Users?; Where Formal meets Informal; Applications and Delivery; and finally, New Paradigms. The multinational perspectives contained in this volume acquaint readers with problems, approaches, and achievements in digital information from around the world, with equity of information access emerging as a key challenge.

Transformative Library and Information Work

1st Edition
March 13, 2020
Stephen Bales + 1 more
English
Paperback
9 7 8 0 0 8 1 0 3 0 1 1 0
eBook
9 7 8 0 0 8 1 0 3 0 1 2 7

Intended to be an accessible guide to transformational information work, the book collects approximately thirty brief case studies of information related organizations, initiatives, and/or projects that focus on social justice related activities. Each case is a short narrative account of its particular subject’s history, objectives, accomplishments, and challenges faced. It also describes the material realities involved in the subjects’ day-to-day operation. Furthermore, cases include pertinent excerpts from interviews conducted with individuals directly involved with the information organization and will conclude with three-to-five bulleted takeaway points for information workers to consider when developing their own praxis

Disaster Planning for Special Libraries

1st Edition
November 27, 2020
Guy Robertson
English
Paperback
9 7 8 0 0 8 1 0 0 9 4 8 2
eBook
9 7 8 0 0 8 1 0 1 0 5 0 1

Disaster Planning for Special Libraries contains a guide for developing and maintaining disaster plans for small special libraries and related work units.This volume serves as a reference resource, not only for people who have never considered the disaster planning process, but also for experienced planners interested in a variety of approaches to different aspects of planning.The author discusses the role of the special librarian in the planning process and considers the relationship between special libraries and their host organizations. He emphasizes the importance of coordinating a special library’s plan with any in place for its host organization, and encourages librarians to demonstrate their planning skills for organization-wide benefits.Early chapters summarize the initial phases of the planning process, which include preparedness and response measures. Subsequent chapters cover the assessment of damage to special library facilities and assets, the implications of declaring a disaster, the development of strategic alliances with key suppliers, orientation and training, succession planning, operational resumption, the normalization of library operations, and auditing a disaster plan. The concluding chapter discusses concerns that special librarians might have with regard to the future and its risks.Appendices include examples of a risk assessment and analysis and a risk mitigation program, a strike and protest plan, an emergency equipment inspection and audit report, a pandemic management program, and disaster response manager’s kit.

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