Skip to main content
View Cart

Books in Social sciences and humanities

  • Entrepreneurship in the Gulf Cooperation Council

    Guidelines for Starting and Managing Businesses
    • 1st Edition
    • Alexandrina Maria Pauceanu
    • English
    Entrepreneurship in the Gulf Cooperation Council: Entrepreneurship in the Gulf Cooperation Council promotes a practical approach to starting businesses, and is useful not only for students, but also to anyone seeking practical insights on the essential aspects of entrepreneurship. As a wide-ranging introduction to theories and their applications, the book covers business plans, feasibility studies, and sources of startup funds. Case studies from GCC countries make the book a useful source of guidelines for starting and managing a business.

  • Introduction to Business Analytics Using Simulation

    • 1st Edition
    • Jonathan P. Pinder
    • English
    Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully assess what will happen in the future, but must still make decisions, the book treats uncertainty as an essential element in decision-making. Its use of simulation gives readers a superior way of analyzing past data, understanding an uncertain future, and optimizing results to select the best decision. With its focus on the uncertainty and variability of business, this comprehensive book provides a better foundation for business analytics than standard introductory business analytics books. Students will gain a better understanding of fundamental statistical concepts that are essential to marketing research, Six-Sigma, financial analysis, and business analytics.

  • International Review of Research in Developmental Disabilities

    Fifty Years of Research in Intellectual and Developmental Disabilities
    • 1st Edition
    • Volume 50
    • English
    International Review of Research in Developmental Disabilities provides an ongoing scholarly look at research into the causes, effects, classification systems, and syndromes, etc. of developmental disabilities. Contributors come from wide-ranging perspectives, including genetics, psychology, education, and other health and behavioral sciences.

  • Navigation Design and SEO for Content-Intensive Websites

    A Guide for an Efficient Digital Communication
    • 1st Edition
    • Mario Pérez-Montoro + 1 more
    • English
    Navigation Design and SEO for Content-Intensive Websites: A Guide for an Efficient Digital Communication presents the characteristics and principal guidelines for the analysis and design of efficient navigation and information access systems on content-intensive websites, such as magazines and other media publications. Furthermore, the book aims to present the tools of information processing, including information architecture (IA) and content categorization systems, so that such designs can ensure a good navigation experience based on the semantic relations between content items. The book also presents best practices in the design of information access systems with regard to their main structures, including search query forms and search result pages. Finally, the book describes the foundations of search engine optimization (SEO), emphasizing SEO oriented to publications focused on communication and the coverage of current affairs, including images and videos.

  • The Basics of Cyber Safety

    Computer and Mobile Device Safety Made Easy
    • 1st Edition
    • John Sammons + 1 more
    • English
    The Basics of Cyber Safety: Computer and Mobile Device Safety Made Easy presents modern tactics on how to secure computer and mobile devices, including what behaviors are safe while surfing, searching, and interacting with others in the virtual world. The book's author, Professor John Sammons, who teaches information security at Marshall University, introduces readers to the basic concepts of protecting their computer, mobile devices, and data during a time that is described as the most connected in history. This timely resource provides useful information for readers who know very little about the basic principles of keeping the devices they are connected to—or themselves—secure while online. In addition, the text discusses, in a non-technical way, the cost of connectedness to your privacy, and what you can do to it, including how to avoid all kinds of viruses, malware, cybercrime, and identity theft. Final sections provide the latest information on safe computing in the workplace and at school, and give parents steps they can take to keep young kids and teens safe online.

  • Laterality in Sports

    Theories and Applications
    • 1st Edition
    • Florian Loffing + 3 more
    • English
    Laterality in Sports: Theories and Applications summarizes recent research on the neurophysiological foundations of handedness, and how left or right lateralization (affecting primary hand use, foot use, and eye use) affects motor control, performance outcome, skill acquisition, and achievement of sports expertise—both for one-on-one sports and team sports. As laterality research has matured, greater focus has been given to applications in human endeavours and, in particular, sport. The book examines performance within individual sports, and discusses the coaching ramifications of coaching to a specific lateralization preference.

  • The Data and Analytics Playbook

    Proven Methods for Governed Data and Analytic Quality
    • 1st Edition
    • Lowell Fryman + 2 more
    • English
    The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality explores the way in which data continues to dominate budgets, along with the varying efforts made across a variety of business enablement projects, including applications, web and mobile computing, big data analytics, and traditional data integration. The book teaches readers how to use proven methods and accelerators to break through data obstacles to provide faster, higher quality delivery of mission critical programs. Drawing upon years of practical experience, and using numerous examples and an easy to understand playbook, Lowell Fryman, Gregory Lampshire, and Dan Meers discuss a simple, proven approach to the execution of multiple data oriented activities. In addition, they present a clear set of methods to provide reliable governance, controls, risk, and exposure management for enterprise data and the programs that rely upon it. In addition, they discuss a cost-effective approach to providing sustainable governance and quality outcomes that enhance project delivery, while also ensuring ongoing controls. Example activities, templates, outputs, resources, and roles are explored, along with different organizational models in common use today and the ways they can be mapped to leverage playbook data governance throughout the organization.

  • Quality Activities in Center-Based Programs for Adults with Autism

    Moving from Nonmeaningful to Meaningful
    • 1st Edition
    • Dennis H. Reid + 1 more
    • English
    Quality Activities in Center-Based Programs for Adults with Autism: Moving from Nonmeaningful to Meaningful describes what constitutes meaningful versus nonpurposeful activities for adults with autism and other severe disabilities in a classroom or center-based program. Then this step-by-step guide presents an evidence-based process for changing nonpurposeful activities, using behavior analytic research and application. The goal is to help ensure adults with autism and other severe disabilities are engaged in week-day activities that truly enhance their income-earning capacity, independence with life skills, day-to-day enjoyment, and overall dignity.

  • Intelligent Data Analysis for e-Learning

    Enhancing Security and Trustworthiness in Online Learning Systems
    • 1st Edition
    • Jorge Miguel + 2 more
    • English
    Intelligent Data Analysis for e-Learning: Enhancing Security and Trustworthiness in Online Learning Systems addresses information security within e-Learning based on trustworthiness assessment and prediction. Over the past decade, many learning management systems have appeared in the education market. Security in these systems is essential for protecting against unfair and dishonest conduct—most notably cheating—however, e-Learning services are often designed and implemented without considering security requirements. This book provides functional approaches of trustworthiness analysis, modeling, assessment, and prediction for stronger security and support in online learning, highlighting the security deficiencies found in most online collaborative learning systems. The book explores trustworthiness methodologies based on collective intelligence than can overcome these deficiencies. It examines trustworthiness analysis that utilizes the large amounts of data-learning activities generate. In addition, as processing this data is costly, the book offers a parallel processing paradigm that can support learning activities in real-time. The book discusses data visualization methods for managing e-Learning, providing the tools needed to analyze the data collected. Using a case-based approach, the book concludes with models and methodologies for evaluating and validating security in e-Learning systems. Indexing: The books of this series are submitted to EI-Compendex and SCOPUS

  • Cathedrals of Learning

    Great and Ancient Universities of Western Europe
    • 1st Edition
    • Blaise Cronin
    • English
    Cathedrals of Learning: Great and Ancient Universities of Western Europe provides a conspectus of the great Western European universities, pithily tells their life stories, showcases their architectural heritage, and describes the art, literary, and natural history collections they have accumulated over the centuries. This book profiles the ancient universities and their distinctive organizational cultures, reveals their customs, ceremonies, and traditions, their quirks and quiddities, recounts their complicated histories, describes their architectural wonders (libraries, museums, anatomy theaters, botanical gardens) and treasures (rare manuscripts, antiquities, paintings, and objects d’art of all kinds), and introduces their famous alumni, distinguished scholars, Nobel Prize-winning scientists, and famously eccentric personalities. It is a book for scholars, researchers, and anyone interested in these ancient institutions that remain centers of learning in the contemporary world.

Related subjects