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Books in Physical sciences and engineering

  • Social Media in the Marketing Context

    A State of the Art Analysis and Future Directions
    • 1st Edition
    • Cherniece J. Plume + 2 more
    • English
    Social media has provided endless opportunities for marketers, fuelling their desire to learn more about their consumers through this dynamic online environment. Yet many organisations are finding it difficult to create effective marketing strategies, making decisions that are based on research that is highly focused on the nature and boundaries of social media. The changing behaviour of consumers, variety of platforms and changing culture indicates that much of the research around this topic is still highly fragmented. Social Media in the Marketing Context: A State of the Art Analysis and Future Directions provides a comprehensive overview of the current literature surrounding social media and the marketing discipline, highlighting future development opportunities in both knowledge and practice.
  • Handbook of Low Carbon Concrete

    • 1st Edition
    • Ali Nazari + 1 more
    • English
    Handbook of Low Carbon Concrete brings together the latest breakthroughs in the design, production, and application of low carbon concrete. In this handbook, the editors and contributors have paid extra attention to the emissions generated by coarse aggregates, emissions due to fine aggregates, and emissions due to cement, fly ash, GGBFS, and admixtures. In addition, the book provides expert coverage on emissions due to concrete batching, transport and placement, and emissions generated by typical commercially produced concretes.
  • Studies in Natural Products Chemistry

    Bioactive Natural Products (Part XIII)
    • 1st Edition
    • Volume 50
    • Atta-ur Rahman
    • English
    Studies in Natural Products Chemistry: Bioactive Natural Products (Part XIII) is the latest in a series that covers the synthesis or testing and recording of the medicinal properties of natural products, providing cutting-edge accounts of the fascinating developments in the isolation, structure elucidation, synthesis, biosynthesis, and pharmacology of a diverse array of bioactive natural products. Natural products in the plant and animal kingdom offer a huge diversity of chemical structures that are the result of biosynthetic processes that have been modulated over the millennia through genetic effects. With the rapid developments in spectroscopic techniques and accompanying advances in high-throughput screening techniques, it has become possible to quickly isolate and determine the structures and biological activity of natural products, thus opening up exciting opportunities in the field of new drug development to the pharmaceutical industry.
  • Pulp and Paper Industry

    Nanotechnology in Forest Industry
    • 1st Edition
    • Pratima Bajpai
    • English
    Pulp and Paper Industry: Nanotechnology in Forest Industry covers the latest scientific and technical advances in the area of nanotechnology in forest sector providing information on recent developments, structure and properties, raw materials and methods for the production of nanocellulose along with their characterization and application in various industries with an analysis of both challenges and opportunities with respect to environmentally sound technologies and consumer concerns such as health effects. Also identifies the key barriers to innovation, and the breakthroughs required to make nanocellulosic materials viable alternatives in the important sectors.
  • Sustainable Shale Oil and Gas

    Analytical Chemistry, Geochemistry, and Biochemistry Methods
    • 1st Edition
    • Vikram Rao + 1 more
    • English
    Shale oil and gas have altered the energy landscape, possibly permanently. They burst upon the fossil energy scene with a suddenness that initially defied prediction. Even the political balance of the world has changed. But, with the methods employed, the vast majority of the oil and gas remains in the ground. At the same time, serious environmental impact issues have been raised. A new volume in the Emerging Issues in Analytical Chemistry series, Sustainable Shale Oil and Gas: Analytical Chemistry, Geochemistry, and Biochemistry Methods was written on the premise that analytical methods to inform these areas were wanting. While not attempting to be comprehensive, it describes important analytical methods, some still in development. These methods are underpinned primarily by chemistry, but geochemistry and even biochemistry play significant roles. The book has a solutions flavor; problems are posed together with approaches to ameliorate them.
  • Brydson's Plastics Materials

    • 8th Edition
    • Marianne Gilbert
    • English
    Brydson's Plastics Materials, Eighth Edition, provides a comprehensive overview of the commercially available plastics materials that bridge the gap between theory and practice. The book enables scientists to understand the commercial implications of their work and provides engineers with essential theory. Since the previous edition, many developments have taken place in plastics materials, such as the growth in the commercial use of sustainable bioplastics, so this book brings the user fully up-to-date with the latest materials, references, units, and figures that have all been thoroughly updated. The book remains the authoritiative resource for engineers, suppliers, researchers, materials scientists, and academics in the field of polymers, including current best practice, processing, and material selection information and health and safety guidance, along with discussions of sustainability and the commercial importance of various plastics and additives, including nanofillers and graphene as property modifiers. With a 50 year history as the principal reference in the field of plastics material, and fully updated by an expert team of polymer scientists and engineers, this book is essential reading for researchers and practitioners in this field.
  • Climatic Hazards in Coastal Bangladesh

    Non-Structural and Structural Solutions
    • 1st Edition
    • Bimal Paul + 1 more
    • English
    Coastal Hazards in Bangladesh: Non-Structural and Structural Solutions provides a review of the study of Bangladesh’s coastal region, an area whose location and physical geography present the prefect microcosm for the study of coastal hazards and for the development of tactics that are applicable to regions around the world. The book presents engineers, scientists, and planners with the necessary tools and planning solutions used to combat coastal vulnerabilities in Bangladesh. Divided into seven chapters, it begins with a critical overview of cyclone and storm surge disasters, focusing on both engineering responses and public preparedness programs to such events. In addition, engineering recommendations are provided for further reduction of their impacts, such as erosion, accretion, and land subsidence, and numerical models are introduced to assess flood induced hazard and risk, flood-induced design loads, and how to intervene in protecting key installations, infrastructures, and communities.
  • Advances in Imaging and Electron Physics

    • 1st Edition
    • Volume 196
    • Peter W. Hawkes
    • English
    Advances in Imaging and Electron Physics merges two long-running serials, Advances in Electronics and Electron Physics and Advances in Optical and Electron Microscopy. The series features extended articles on the physics of electron devices (especially semiconductor devices), particle optics at high and low energies, microlithography, image science, digital image processing, electromagnetic wave propagation, electron microscopy, and the computing methods used in all these domains.
  • EMC for Product Designers

    • 5th Edition
    • Tim Williams
    • English
    EMC for Product Designers, Fifth Edition, provides all the key information needed to meet the requirements of the EMC compliance standards. More importantly, it shows how to incorporate EMC principles into the product design process, avoiding cost and performance penalties to meet the needs of specific standards that produce a better overall product. As well as covering the 2016 versions of the EU EMC and Radio Directives, this new edition has been thoroughly updated to be in line with the latest best practices in EMC compliance and product design. Coverage now includes extra detail on the main automotive, military, and aerospace standards requirements, as well as a discussion of the issues raised by COTS equipment in military applications. New to this edition are chapters on functional safety, design and installation aspects of switchmode power converters with an introduction to EMC testing of integrated circuits, new details on CISPR 32/35, updates to new versions of the Directives DEF STAN 59-411, DO-160 and MIL STD 461, with more commentary on the implications and requirements of military and aerospace standards, and an added reference to CE Marking for military and problems of COTS. In addition, new sections on IC emissions measurements per IEC 61967 are included, along with new coverage of FFT/time domain receivers, an expanded section on military/aerospace transients, special references to DO160 lightning, added material on MIL STD 461 CE101, RE101, and RS101, the latest practice in PCB layout with a discussion of slots in ground planes, current practice on decoupling, extended coverage of DC-DC converters and motor drives, and a new section on switching inverter (motor drives, renewable energy converters, etc.) installation, and the latest 2016 mandatory regulations of the RTTE and EMC Directives.
  • Analysis for Time-to-Event Data under Censoring and Truncation

    • 1st Edition
    • Hongsheng Dai + 1 more
    • English
    Survival Analysis for Bivariate Truncated Data provides readers with a comprehensive review on the existing works on survival analysis for truncated data, mainly focusing on the estimation of univariate and bivariate survival function. The most distinguishing feature of survival data is known as censoring, which occurs when the survival time can only be exactly observed within certain time intervals. A second feature is truncation, which is often deliberate and usually due to selection bias in the study design. Truncation presents itself in different ways. For example, left truncation, which is often due to a so-called late entry bias, occurs when individuals enter a study at a certain age and are followed from this delayed entry time. Right truncation arises when only individuals who experienced the event of interest before a certain time point can be observed. Analyzing truncated survival data without considering the potential selection bias may lead to seriously biased estimates of the time to event of interest and the impact of risk factors.