Books in Social and behavioral sciences

Understanding Personalisation

1st Edition
August 21, 2022
Iryna Kuksa + 2 more
English
Paperback
9 7 8 0 0 8 1 0 1 9 8 7 0
eBook
9 7 8 0 0 8 1 0 1 9 8 8 7

Understanding Personalization: New Aspects of Design and Consumption addresses the global phenomenon of personalization that affects many aspects of everyday life. The book identifies the dimensions of personalization and its typologies. Issues of privacy, the ethics of design, and the designer/maker’s control versus the consumer’s freedom are covered, along with sections on digital personalization, advances in new media technologies and software development, the way we communicate, our personal devices, and the way personal data is stored and used. Other sections cover the principles of personalization and changing patterns of consumption and development in marketing that facilitate individualized products and services. The book also assesses the convergence of both producers and consumers towards the co-creation of goods and services and the challenges surrounding personalization, customization, and bespoke marketing in the context of ownership and consumption.

Value-Added Roles for Medical Students

1st Edition
July 29, 2021
Jed D. Gonzalo + 2 more
English

Providing real-life clinical experiences and context to medical students is an essential part of today’s medical education, and the partnerships between medical schools and health systems are an integral part of this approach. Value-Added Roles for Medical Students, the second volume in the American Medical Association’s MedEd Innovation Series, is a first-of-its-kind, instructor-focused field book that inspires educators to transform the relationship between medical schools and health systems with authentic workplace roles for medical students, adding relevance to medical education and patient care.

Value-Added Roles for Medical Students

1st Edition
July 29, 2021
Jed D. Gonzalo + 2 more
English

Value-Added Roles for Medical Students

1st Edition
July 29, 2021
Jed D. Gonzalo + 2 more
English

Value-Added Roles for Medical Students

1st Edition
July 29, 2021
Jed D. Gonzalo + 2 more
English

Academic Libraries and Public Engagement With Science and Technology

1st Edition
March 22, 2019
Eileen Harrington
English
Paperback
9 7 8 0 0 8 1 0 2 1 2 4 8
eBook
9 7 8 0 0 8 1 0 2 1 2 5 5

Libraries have historically played a role as a community builder, providing resources and spaces where knowledge can be archived, shared and created. They can also play a pivotal role in fostering the public’s understanding of science and scientific processes. From makerspaces to data visualization labs to exhibits, many libraries already delve into scientific explorations and many more could join them. Scientists often need to include "broader impacts" goals in grant proposals, but they might not know where to begin or feel that they do not have the time to devote to public engagement. This is where libraries and librarians can help. Research in science communication also supports tapping into libraries for public engagement with science. Studies show that it is important for scientists to present findings in an apolitical way—not aligning with one solution or one way of thinking and not being seen as an activist (Druckman, 2015; Jamieson & Hardy, 2014). One of the core tenets of librarians and libraries is to present information in a neutral way. Research also shows that Informal conversations about science can have a greater effect on people than reading about it online or hearing about it on the news (Eveland & Cooper, 2013). Again, libraries can play a role in fostering these types of conversations. Given this landscape, this book will demonstrate concrete ways that libraries and librarians can play a role in fostering public engagement with science. In addition to background information on the current landscape of public knowledge and understanding of science, it will also include best practices and case studies of different types of programming and services that libraries can offer. Often libraries do not jump to mind when people think about science education or science literacy, and many librarians do not come from a science background. Literature on science programming and sharing science is largely absent from the library field. This book will help give confidence to librarians that they can participate in engaging the public with science. At the same time, it will provide a conduit to bring informal science educators, communication officers from universities or research organizations who share scientific discoveries with the public, and librarians together to explore ways to align their work to promote scientific literacy for all.

Marine Propellers and Propulsion

4th Edition
November 30, 2018
John Carlton
English
Hardback
9 7 8 0 0 8 1 0 0 3 6 6 4
eBook
9 7 8 0 0 8 1 0 0 3 7 4 9

Marine Propellers and Propulsion, Fourth Edition, offers comprehensive, cutting edge coverage to equip marine engineers, naval architects or anyone involved in propulsion and hydrodynamics with essential job knowledge. Propulsion technology is a complex, multidisciplinary topic with design, construction, operational and research implications. Drawing on experience from a long and varied career in consulting, research, design and technical investigation, John Carlton examines hydrodynamic theory, materials and mechanical considerations, and design, operation and performance. Connecting essential theory to practical problems in design, analysis and operational efficiency, the book is an invaluable resource, packed with hard-won insights, detailed specifications and data.

Science Libraries in the Self Service Age

1st Edition
November 27, 2018
Alvin Hutchinson
English
Paperback
9 7 8 0 0 8 1 0 2 0 3 3 3
eBook
9 7 8 0 0 8 1 0 2 0 3 4 0

Science Libraries in the Self Service Age: Developing New Services, Targeting New Users suggests ways in which libraries can remain relevant to their institution. This book describes the myriad of new services and user communities which science librarians have recently incorporated into their routines. Where applicable, the book focuses on both researcher needs and the simple economics that emphasize the need for new service development. Science librarians will have to adapt to changing behaviors and needs if they want to remain a part of their organization’s future. As this trend has hastened science librarians to develop new services, many of them aimed at audiences or user groups which had not typically used the library, this book provides timely tactics on which to build a cohesive plan.

Social Media

1st Edition
November 26, 2018
Nina Verishagen
English
Paperback
9 7 8 0 0 8 1 0 2 4 0 9 6
eBook
9 7 8 0 0 8 1 0 2 4 1 0 2

Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution’s use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library.

Modeling of Transport Demand

1st Edition
October 23, 2018
V.A Profillidis + 1 more
English
Paperback
9 7 8 0 1 2 8 1 1 5 1 3 8
eBook
9 7 8 0 1 2 8 1 1 5 1 4 5

Modeling of Transport Demand explains the mechanisms of transport demand, from analysis to calculation and forecasting. Packed with strategies for forecasting future demand for all transport modes, the book helps readers assess the validity and accuracy of demand forecasts. Forecasting and evaluating transport demand is an essential task of transport professionals and researchers that affects the design, extension, operation, and maintenance of all transport infrastructures. Accurate demand forecasts are necessary for companies and government entities when planning future fleet size, human resource needs, revenues, expenses, and budgets. The operational and planning skills provided in Modeling of Transport Demand help readers solve the problems they face on a daily basis. Modeling of Transport Demand is written for researchers, professionals, undergraduate and graduate students at every stage in their careers, from novice to expert. The book assists those tasked with constructing qualitative models (based on executive judgment, Delphi, scenario writing, survey methods) or quantitative ones (based on statistical, time series, econometric, gravity, artificial neural network, and fuzzy methods) in choosing the most suitable solution for all types of transport applications.

Life Sciences

Physical Sciences & Engineering

Social Sciences & Humanities

Health

Books in Social and behavioral sciences

Understanding Personalisation

Value-Added Roles for Medical Students

Value-Added Roles for Medical Students

Value-Added Roles for Medical Students

Value-Added Roles for Medical Students

Academic Libraries and Public Engagement With Science and Technology

Marine Propellers and Propulsion

Science Libraries in the Self Service Age

Social Media

Modeling of Transport Demand