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Books in Social sciences and humanities

  • Bond and Money Markets

    Strategy, Trading, Analysis
    • 1st Edition
    • Moorad Choudhry
    • English
    The Bond and Money Markets is an invaluable reference to all aspects of fixed income markets and instruments. It is highly regarded as an introduction and an advanced text for professionals and graduate students.Features comprehensive coverage of: * Government and Corporate bonds, Eurobonds, callable bonds, convertibles * Asset-backed bonds including mortgages and CDOs * Derivative instruments including futures, swaps, options, structured products* Interest-rate risk, duration analysis, convexity, and the convexity bias * The money markets, repo markets, basis trading, and asset/liability management * Term structure models, estimating and interpreting the yield curve * Portfolio management and strategies,total return framework, constructing bond indices

  • Elsevier's Dictionary of Plant Names of North America including Mexico

    In Latin, English (American) and Spanish (Mexican and European)
    • 1st Edition
    • R.C. White
    • English
    The border between the United States of America and Mexico is the busiest in the world. This area is also the meeting place of the two great cultures of the Western Hemisphere, Spanish-speaking Latin America and English-speaking North America. Recent demographic migrations coupled with increasing globalization have necessitated closer cooperation and communication between these groups.The area of communication of this dictionary centers around the vernacular or common names of plants. Many recent immigrants from Mexico and further south have gained employment in areas of agriculture, landscaping, and commercial plant nurseries. The new residents also bring with them a rich history of herbal medicines that are becoming increasingly popular in the United States. Both groups share interests in each other's cuisines with respect to food plants and spices.This dictionary contains the Latin, English, and Spanish names for over 7,000 species of the most important plants found mainly in the southwestern United States and northern Mexico. Included are native and naturalized plants as well as plants of economic value. The main section of the book is organized alphabetically by the scientific Latin genus and species of each plant. The book is also fully indexed by common names primarily in American-English and Mexican-Spanish.

  • Rethinking Corporate Security in the Post-9/11 Era

    Issues and Strategies for Today's Global Business Community
    • 1st Edition
    • Dennis Dalton
    • English
    The attacks on the World Trade Center and the Pentagon on September 11, 2001 changed the way the world thinks about security. Everyday citizens learned how national security, international politics, and the economy are inextricably linked to business continuity and corporate security. Corporate leaders were reminded that the security of business, intellectual, and human assets has a tremendous impact on an organization's long-term viability. In Rethinking Corporate Security, Fortune 500 consultant Dennis Dalton helps security directors, CEOs, and business managers understand the fundamental role of security in today's business environment and outlines the steps to protect against corporate loss. He draws on the insights of such leaders as Jack Welch, Bill Gates, Charles Schwab, and Tom Peters in this unique review of security's evolving role and the development of a new management paradigm.

  • Advances in Portfolio Construction and Implementation

    • 1st Edition
    • Alan Scowcroft
    • English
    Modern Portfolio Theory explores how risk averse investors construct portfolios in order to optimize market risk against expected returns. The theory quantifies the benefits of diversification.Mode... Portfolio Theory provides a broad context for understanding the interactions of systematic risk and reward. It has profoundly shaped how institutional portfolios are managed, and has motivated the use of passive investment management techniques, and the mathematics of MPT is used extensively in financial risk management.Advances in Portfolio Construction and Implementation offers practical guidance in addition to the theory, and is therefore ideal for Risk Mangers, Actuaries, Investment Managers, and Consultants worldwide. Issues are covered from a global perspective and all the recent developments of financial risk management are presented. Although not designed as an academic text, it should be useful to graduate students in finance.

  • Business Intelligence

    The Savvy Manager's Guide
    • 1st Edition
    • David Loshin
    • English
    Business Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guide for business intelligence terminology. Business Intelligence is part of Morgan Kaufmann's Savvy Manager's Guide series.

  • Tech Stock Valuation

    Investor Psychology and Economic Analysis
    • 1st Edition
    • Mark Hirschey
    • English
    Tech Stock Valuation extends the R&D literature by providing detailed direct evidence on the market value implications of inventive and innovative output. Specifically, the text demonstrates that stock-price effects of patent output are most pronounced in the case of high-quality patents, where patent quality is measured by scientific merit. Scientific measures of patent quality give students a valuable new tool that can be used to measure R&D program effectiveness. At the same time, it gives investors a new tool to help them assess the value of hard-to-measure intangible assets. The book is an ideal resource for professionals working in finance and accounting; investment professionals and industry analysts who work for companies that engage in research and development; MBA students; economists working in industrial organizations, microeconomics, and contract theory.

  • IPOs and Equity Offerings

    • 1st Edition
    • Ross Geddes
    • English
    An initial public offering (IPO) is one of the most significant events in corporate life. It follows months, even years of preparation. During the boom years of the late 1990s bull market, IPOs of growth companies captured the imagination and pocketbooks of investors like never before. This book goes behind the scenes to examine the process of an offering from the decision to go public to the procedures of a subsequent equity offering. The book is written from the perspective of an experienced investment banker describing the hows and whys of IPOs and subsequent equity issues. Each aspect of an IPO is illustrated with plenty of international examples pitched alongside relevant academic research to offer a combination of theoretical rigour and practical application. Topics covered are: - the decision to go public- legal and regulatory aspects of an offering; marketing and research- valuation and pricing- allocations of shares to investors - examination of fees and commissions

  • Psychology of Learning and Motivation

    • 1st Edition
    • Volume 43
    • English
    The Psychology of Learning and Motivation publishes empirical and theoretical contributions in cognitive and experimental psychology, ranging from classical and instrumental conditioning to complex learning and problem solving. Each chapter provides a thoughtful integration of a body of work.

  • The Mind's Eye

    Cognitive and Applied Aspects of Eye Movement Research
    • 1st Edition
    • Ralph Radach + 2 more
    • English
    The book provides a comprehensive state-of-the-art overview of current research on cognitive and applied aspects of eye movements. The contents include peer-reviewed chapters based on a selection of papers presented at the 11th European Conference on Eye Movements (Turku, Finland 2001), supplemented by invited contributions. The ECEM conference series brings together researchers from various disciplines with an interest to use eye-tracking to study perceptual and higher order cognitive functions. The contents of the book faithfully reflect the scope and diversity of interest in eye-tracking as a fruitful tool both in basic and applied research. It consists of five sections: visual information processing and saccadic eye movements; empirical studies of reading and language production; computational models of eye movements in reading; eye-tracking as a tool to study human-computer interaction; and eye movement applications in media and communication research. Each section is concluded by a commentary chapter by one of the leading authorities in the field. These commentaries discuss and integrate the contributions in the section and provide an expert view on the most significant present and future developments in the respective areas. The book is a reference volume including a large body of new empirical work but also principal theoretical viewpoints of leading research groups in the field.

  • Cognitive Vision

    Psychology of Learning and Motivation
    • 1st Edition
    • Volume 42
    • English
    Use of visual information is used to augment our knowledge, decide on our actions, and keep track of our environment. Even with eyes closed, people can remember visual and spatial representations, manipulate them, and make decisions about them. The chapters in Volume 42 of Psychology of Learning and Motivation discuss the ways cognition interacts with visual processes and visual representations, with coverage of figure-ground assignment, spatial and visual working memory, object identification and visual search, spatial navigation, and visual attention.

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