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Books in Social sciences and humanities

Convex Structures and Economic Theory
1st Edition
June 3, 2016
Hukukane Nikaido
Richard Bellman
English
Mathematics in Science and Engineering, Volume 51: Convex Structures and Economic Theory consists of an account of the theory of convex sets and its application to several basic problems that originate in economic theory and adjacent subject matter. This volume includes examples of problems pertaining to interesting static and dynamic phenomena in linear and nonlinear economic systems, as well as models initiated by Leontief, von Neumann, and Walras. The topics covered are the mathematical theorems on convexity, simple multisector linear systems, balanced growth in nonlinear systems, and efficient allocation and growth. The working of Walrasian competitive economies, special features of competitive economies, and Jacobian matrix and global univalence are also covered. This publication is suitable for advanced students of mathematical economics and related fields, but is also beneficial for anyone who wishes to become familiar with the basic ideas, methods, and results in the mathematical treatment in economic theory through a detailed exposition of a number of typical representative problems.
Advertising
Made Simple
4th Edition
June 3, 2016
Frank Jefkins
English
Advertising provides a comprehensive coverage of the subject matter. It gives some sample of case studies. There are ten classes of the subject matter. These are classified as being persuasive, informative, institutional, financial, classified, retail, cooperative, industrial, government, and trade. Each of these types is defined and comprehensively explained. The subject matter also has a role to society and this is discussed in the text. The book defines such term as marketing, propaganda, and public relations. Different medium of commercial delivery are outlined. Such medium as via press, television, radio, cinema, direct mail, and exhibitions are analyzed. The process of doing an advertisement is discussed in detail. This is followed by a description of the six sides to advertising. Several advertising organizations are described in detail. And a section of the text identifies the ways in which commercials are being funded. The book will provide useful information to commercial creators, marketers, agents, students, and researchers in the field of marketing.
Company Law
Made Simple
1st Edition
June 3, 2016
Ronald R. Pitfield
English
Company Law: Made Simple presents a logical explanation of the purposes of the law and the procedure by which its goals are attained. It discusses the operation and execution of the law. It addresses the nature of limited companies. Some of the topics covered in the book are the advantages of incorporation; limited companies as legal entities; types of registered companies; classification of companies; categories of unlimited companies; alterations to the memorandum; creation of the Certificate of Incorporation; nature of a memorandum; and operation of overseas companies. The nature and definition of prospectus are fully covered. The procedure for creating a prospectus is extensively discussed. An in-depth analysis of the forms of share capital is given. A study of the power of the company to borrow and to charge assets is also presented. A chapter is devoted to the appointment, registration, and assignment of office of directors. Another section focuses on the creation and monitoring of accounting records. The book can provide useful information to businessmen, lawyers, students, and researchers.
Spinal Cord Injuries
Anaesthetic and Associated Care
1st Edition
June 3, 2016
J.D. Alderson + 1 more
English
Spinal Cord Injuries aims to provide information on the problems associated with the treatment and management of patients with spinal cord injuries and guidance on the appropriate methods of treatment. It also highlights the growing role of anesthetists as vital members of the medical teams in accident and emergency and trauma units, in the intensive care environment and in the relief of pain. This book is organized into 13 chapters. The first two chapters deal with the pathophysiology and initial care for spinal cord injury patients. The succeeding chapters discuss the emergency room care, anesthetic management, intensive care management, chronic care, and nursing care for spinal cord injuries. The final two chapters are about trend in spinal cord injury research and the legal and moral issues associated with the treatments of spinal cord injuries. This book will be of interest to anesthetists and other medical professionals dealing with spinal cord injuries.
Drogue et Civilisation
Refus Social ou Acceptation: Entretiens de Rueil
1st Edition
May 27, 2016
Sam Stuart
English
Areas of Learning Basic to Lifelong Education
1st Edition
Volume 10
May 27, 2016
P. Lengrand
English
The study of lifelong education brings to light aspects of education which go beyond the purely intellectual sphere into all dimensions of being.These dimensions assume great importance for individuals seeking to develop capacities which will enable them to cope successfully with the challenges they will confront throughout life and to participate constructively in the larger processes of development. The subjects covered include communication, corporal man, time, space, art, man as citizen, the ethical domain, technology and the scientific spirit, and from these papers emerges the unifying theme of the interrelationship between morality and technology. This relationship poses the vital question of how individuals should decide which of the new technologies that proliferate in contemporary society is likely to be beneficial to humankind and which destructive. The book is the result of a collective project undertaken by the Unesco Institute of Education (UIE). The approach adopted is new in two respects: first, each theme is treated in terms of learning, and second, each is related to the others in a global and transdisciplinary view of personal development. It is written by experts from various countries who are known internationally for their outstanding contributions to research into the problems of learning as a basis for lifelong education, and will be important reading for all those involved in the study and practice of lifelong education.
Materials Analysis in Forensic Science
1st Edition
May 27, 2016
Max M. Houck
English
Materials Analysis in Forensic Science will serve as a graduate level text for those studying and teaching materials analysis in forensic science. In addition, it will prove an excellent library reference for forensic practitioners to use in their casework. Coverage includes methods, textiles, explosives, glass, coatings, geo-and bio-materials, and marks and impressions, as well as information on various other materials and professional issues the reader may encounter. Edited by a world-renowned leading forensic expert, the book is a long overdue solution for the forensic science community.
Insider Threat
Prevention, Detection, Mitigation, and Deterrence
1st Edition
May 26, 2016
Michael G. Gelles
English
Insider Threat: Detection, Mitigation, Deterrence and Prevention presents a set of solutions to address the increase in cases of insider threat. This includes espionage, embezzlement, sabotage, fraud, intellectual property theft, and research and development theft from current or former employees. This book outlines a step-by-step path for developing an insider threat program within any organization, focusing on management and employee engagement, as well as ethical, legal, and privacy concerns. In addition, it includes tactics on how to collect, correlate, and visualize potential risk indicators into a seamless system for protecting an organization’s critical assets from malicious, complacent, and ignorant insiders. Insider Threat presents robust mitigation strategies that will interrupt the forward motion of a potential insider who intends to do harm to a company or its employees, as well as an understanding of supply chain risk and cyber security, as they relate to insider threat.
Emotions, Technology, and Social Media
1st Edition
May 26, 2016
English
Emotions, Technology, and Social Media discusses the ways the social media sphere uses emotion and technology, and how each of these has become part of the digital culture. The book explores this expression within a psychological theoretical framework, addressing feelings about social media, and its role in education and knowledge generation. The second section investigates the expression of feelings within social media spaces, while subsequent sections adopt a paradigm of active audience consumption to use social media to express feelings and maintain social connectivity.
The Expanding Earth
Some Consequences of Dirac's Gravitation Hypothesis
1st Edition
May 24, 2016
Pascual Jordan
D. Ter Haar
English
International Series of Monographs in Natural Philosophy, Volume 37: The Expanding Earth: Some Consequences of Dirac’s Gravitation Hypothesis focuses on the applications of Dirac’s gravitation hypothesis. The book first discusses objections to Dirac’s hypothesis and expansion cracks, including geological chronology, astrophysical objections, rift valleys, rills of the moon, deep-sea trenches, and oceanic rifts. The text then looks at the origin of the oceans, as well as growth and shrink of continents, expansion and formation of oceans, growth of land areas, and paleomagnetism. The manuscript examines the physics of the earth-moon system. Topics include rheology and seismic exploration of the earth's interior; quantitative data about the earth's expansion; and Dirac’s hypothesis and the many-body problem. The book also offers information on volcanoes, lunar craters, folded mountains, and ice ages. Topics include Binge’s explanation of volcanism, folded mountains, and submarine tablemounts and currents. The text is a dependable source of data for readers interested in Dirac’s gravitation hypothesis.

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