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Books in Business

111-120 of 159 results in All results

The Nature of Asian Firms

  • 1st Edition
  • July 31, 2007
  • Scott Hipsher + 2 more
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 2 4 0 - 7
The Nature of Asian Firms provides managers and others interested in doing business in the dynamic and fast changing Asian region with an understanding of the underlying principles driving both current and future business practices of Asian firms. The book is for internationally focused individuals who realize the importance of gaining a deeper understanding of the fastest growing economic region in the world and the firms from this region.

Globalisation and Work in Asia

  • 1st Edition
  • February 28, 2007
  • John Burgess + 1 more
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 2 4 4 - 5
This book reviews employment conditions in Asian countries. This is the hub of the strongest growth area in the world economy and while attention has focussed on job growth and industrial transformation, there has been very little attention on employment characteristics and employment conditions. In particular, the book addresses the issue of whether globalisation, taken to mean the growing international integration of economies, is a factor that leads to a convergence of employment conditions, and more importantly, an improvement in employment conditions. The book brings together contributions on many Asian economies where these core questions are considered at both the macro level and for specified industries.

Vietnamese State Industry and the Political Economy of Commercial Renaissance

  • 1st Edition
  • February 28, 2007
  • Adam Fforde
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 2 5 3 - 7
This book is based upon extensive and repeated fieldwork, close observation and familiarity with institutional detail. It traces Vietnam’s early attempts to create in State Owned Enterprises (SOEs) a basis for a military-industrial complex, and the ways in which these attempts failed, which explains the nature of state commercialism through the 1980s and into recent years. Since the 1990 breakout to a market economy, Vietnam has shown outstanding development success, with rapid GDP growth, macroeconomic stability, swift poverty reduction, maintenance of social spending and extensive globalisation. Her SOEs have played a major role, not only in showing that performance gains in 1989-91 could compensate for loss of the large Soviet bloc aid program, but also as major players in the rapid economic change of the 1990s, during which the officially reported state share of GDP remained high. By the middle of the 2000s, however, a rising private sector was, in harness with a large presence of foreign companies, sharply increasing pressures upon SOEs. Against this background, the book concludes with an assessment of the extent to which Vietnam’s commercialised SOEs are now no longer seen as an effective compromise, but acting as a major hindrance to Vietnam’s development.

Globalization and the Chinese Retailing Revolution

  • 1st Edition
  • February 28, 2007
  • Yong Zhen
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 2 2 9 - 2
Chinese retailing serves 1.3 billion consumers and is developing with high economic growth rates. This detailed reference examines the following issues: the revolution happening in Chinese retailing; the evolution of the opening-up policy of Chinese retailing; the great opportunities brought about by the dramatic change in the Chinese retail industry particularly by China's entry to the World Trade Organisation (WTO); how to succeed in the Chinese retail market; successful models and strategies for both Chinese retailers and multinational retailers in China. The book also discusses the deep impact of China's entry to the WTO on the Chinese retail industry and the strategic importance of the industry in China's transitional economy.

Introduction to Precise Numerical Methods

  • 2nd Edition
  • February 23, 2007
  • Oliver Aberth
  • English
  • eBook
    9 7 8 - 0 - 0 8 - 0 4 7 1 2 0 - 4
Precise numerical analysis may be defined as the study of computer methods for solving mathematical problems either exactly or to prescribed accuracy. This book explains how precise numerical analysis is constructed. The book also provides exercises which illustrate points from the text and references for the methods presented.

R&D and Licensing

  • 1st Edition
  • January 31, 2007
  • Kieran Comerford
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 1 5 5 - 4
This book explains the principles of research and development (R&D) management in an environment which is open to external sources of technology. Organisations no longer undertake all of their R&D in-house. Increasingly, companies innovate by using a combination of R&D and externally sourced technologies. R&D and Licensing shows how to integrate these into the product and process development programme, and provides extensive guidance on intellectual property, licensing and royalty negotiations. The book demonstrates how companies increase their value through the acquisition of intellectual assets.

Corporate Literacy

  • 1st Edition
  • January 31, 2007
  • Anne Kauhanen-Simanainen
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 1 5 6 - 1
This book introduces a new facet for information and knowledge management: Corporate Literacy refers to the comprehensive literacy that companies and communities need in the networked, fast changing and complex environment. The views relating to organisations and information are changing along with the changes in the operating and information environment. The concept of literacy is also expanding. It cannot anymore be observed only from an individual point of view but the attention has to be transferred to communal skills. Based of these shared skills the organisation is able to build its own information architecture and to offer its information resources for use. This book will tell the reader how Corporate Literacy is created and what kind of a strategy can be used to develop it. The book includes information architecture of a literate organisation and new roles of information professionals.

Marketing Due Diligence

  • 1st Edition
  • January 8, 2007
  • Malcolm McDonald + 2 more
  • English
  • Paperback
    9 7 8 - 0 - 7 5 0 6 - 8 3 4 2 - 5
  • eBook
    9 7 8 - 0 - 0 8 - 0 4 6 9 5 6 - 0
The ultimate test of marketing investment, and indeed any investment, is whether it creates value for shareholders. But few marketing investments are evaluated from this perspective. Increasingly, boards of directors and city analysts the world over are dissatisfied with this lack of accountability. Cranfield School of Management has been addressing this problem by working with a range of blue-chip companies. They have created a new framework which shows how marketing systematically contributes to shareholder value based on three key questions-• Does the promised market exist?• Will the strategy deliver the market share promised?• Will the market share create shareholder value?This groundbreaking new book explains the principles and practice behind rigorous due diligence in marketing for Marketing and Finance Directors, CEOs, Strategists and MBA students wanting to understand the key drivers of modern businessSurely, the time has come for marketing directors to take their rightful place in the boardroom by proving that what they are doing creates shareholder value added?

The Globalisation of Executives and Economies

  • 1st Edition
  • December 31, 2006
  • John Walsh
  • English
  • eBook
    9 7 8 - 1 - 7 8 0 6 3 - 2 5 2 - 0
How has globalisation affected the executives and economy of Thailand, one of the most dynamically growing countries in East Asia? This book provides coverage of crucial industrial sectors in the Thai economy, comparisons between the past and the present Thai economy and a variety of studies aiming to explain the behaviour of Thai executives and consumers.

The Profit Impact of Business Intelligence

  • 1st Edition
  • December 5, 2006
  • Steve Williams + 1 more
  • English
  • eBook
    9 7 8 - 0 - 0 8 - 0 4 6 7 7 6 - 4
The Profit Impact of Business Intelligence presents an A-to-Z approach for getting the most business intelligence (BI) from a company's data assets or data warehouse. BI is not just a technology or methodology, it is a powerful new management approach that – when done right – can deliver knowledge, efficiency, better decisions, and profit to almost any organization that uses it. When BI first came on the scene, it promised a lot but often failed to deliver. The missing element was the business-centric focus explained in this book. It shows how you can achieve the promise of BI by connecting it to your organization’s strategic goals, culture, and strengths while correcting your BI weaknesses. It provides a practical, process-oriented guide to achieve the full promise of BI; shows how world-class companies used BI to become leaders in their industries; helps senior business and IT executives understand the strategic impact of BI and how they can ensure a strong payoff from their BI investments; and identifies the most common mistakes organizations make in implementing BI. The book also includes a helpful glossary of BI terms; a BI readiness assessment for your organization; and Web links and extensive references for more information.