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Elsevier

Books in Product innovation management

  • Materials and Innovative Product Development

    Using Common Sense
    • 1st Edition
    • Gernot H. Gessinger
    • English
    Innovation in product design starts with materials. Developing successful commercial products demands a sound understanding of the materials that go into those products—their uses, their costs, their lifetime performance. However, the valuable knowledge of materials engineers is often not fully leveraged in the creative phase of the product design cycle. Gessinger seeks to bridge this gap that exists in many companies.Written from the bottom-up perspective of the engineer or scientist on a product design team, Materials and Innovative Product Design introduces business, economics and strategic product development to the materials specialist and demystifies materials selection for other members of the design team and manufacturing management. Using case studies from innovative organizations, such as ABB, and successful start-ups, such as NDC, Day4Energy, and Metoxit, Gessinger illustrates how the integration of different engineering and business disciplines can power innovation in the design process. By addressing the real world needs of innovators, this book allows the reader to unlock the potential of the new material types that have been changing the face of product design and deploy an integrated business approach to materials selection and the design process.

  • Innovation and Technology of Women's Intimate Apparel

    • 1st Edition
    • W Yu + 3 more
    • English
    The intimate apparel business is undergoing major technological change. New measurement and design techniques, combined with innovative materials and production methods, are transforming the range, quality and applications of women’s lingerie. This important book provides an authoritative review of these developmentsAfter an introductory chapter on the concept of body beauty, a first group of chapters discuss innovations in the manufacture of brassieres, including developments in breast measurement and sizing, innovations in bra design and improvements in bra pattern technology. The following sequence of chapters reviews key developments in girdles. Topics discussed include innovations in girdle design and use and research on the physiological effects of body shapers. The book concludes by assessing developments in intimate apparel with special functions such as sports bras, and innovation in knitted and seamless intimate apparel.Innovation and technology of women’s intimate apparel is a standard reference for designers and engineers working in this important area of the textile industry.

  • Insight in Innovation

    Managing Innovation by Understanding the Laws of Innovation
    • 1st Edition
    • Jan Verloop
    • English
    Innovation is an ancient art, may be as old as 500,000 years, but managing innovation is a relatively young management technique, only a few decades old, and has received much less attention than other aspects of innovation such as creativity, entrepreneurship or venturing. This book is not about providing a series of recipes on innovation management or a collection of case stories on how to do innovation or not. The few examples given are well known innovations from (Shell) history and all of them have been described before in the literature. However, this book does not focus on the brilliant result or failure of the innovations, but on the process of innovation in order to understand the features of a well-managed innovation effort. The book has been written around six main themes:1. Understanding innovation as a business process and how it has developed through history.2. For a manager it is essential to appreciate the fundamental difference between inside- and outside-the-box innovation; each one needs its own specific management process.3. The main roles of the innovation manager are managing the innovation funnel, executing the innovation strategy and optimising the value of the innovation portfolio.4. Entrepreneurship is the key resource in innovation and the right conditions have to be created for it to flourish in large companies.5. The value of innovation can be assessed as an option value and in creating intellectual capital for the company.6. Integrating sustainable development in the innovation process requires changes in the management process, in the assessment and valuation of innovation, and in the interaction with the stakeholders.