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Public Trust in Institutions

Qualitative and Quantitative Perspectives

  • 1st Edition - June 1, 2027
  • Latest edition
  • Editors: Miguel M. Torres, Marco Tulio Fundão Zanini, Masao Kikuchi
  • Language: English

Public Trust in Institutions: Qualitative and Quantitative Perspectives provides a comprehensive, interdisciplinary approach to understanding how trust is formed, eroded, and m… Read more

Description

Public Trust in Institutions: Qualitative and Quantitative Perspectives provides a comprehensive, interdisciplinary approach to understanding how trust is formed, eroded, and measured across different institutional contexts. Public trust in institutions—governments, corporations, and media—has become increasingly fragile. Combining insights from political science, business studies, behavioural economics, and data science, this book offers a dynamic and evidence-based approach to trust measurement. It addresses a critical gap in the field by integrating theoretical frameworks with practical methodologies for assessing trust in real time.

Structured into five sections, the book begins by examining the theoretical foundations of institutional trust, then explores measurement approaches, contrasting traditional surveys and experiments with emerging big data, natural language processing, and AI tools for sentiment analysis. Subsequent chapters focus on applying these methods in practice, covering trust communication strategies, government and corporate trust dynamics, media influence, and policy transparency. It further explores trust in crisis contexts, offering comparative case studies and strategies to rebuild trust post-crisis. Concluding with policy-oriented discussions, it addresses global governance challenges and provides actionable recommendations to strengthen institutional trust worldwide.

This book equips policymakers, corporate leaders, researchers, and data analysts with the tools to track trust trends, diagnose trust deficits, and develop actionable strategies to rebuild confidence in institutions. It offers timely solutions for enhancing governance transparency, corporate reputation, and social cohesion.

Key features

  • Provides a structured, multi-method approach to measuring public trust, integrating traditional surveys, behavioural experiments, and AI-driven sentiment analysis
  • Includes real-world case studies and best practices on institutional trust-building and failures, offering comparative lessons from governments, corporations, and civil society organizations
  • Delivers evidence-based recommendations for policymakers, business leaders, and regulatory bodies to strengthen institutional legitimacy, corporate reputation, and governance transparency

Readership

Academics and researchers in political science, business studies, behavioural economics, psychology, and public administration, policymakers and government officials, corporate leaders, CSR professionals, and reputation managers; data scientists and social analysts; think tanks and NGOs focused on governance, democratic stability, and regulatory compliance

Table of contents

Section 1: Theoretical Foundations of Institutional Trust

1. Institutional Trust and Institutional Governance Effectiveness

2. Trust Erosion in the Digital Age

3. The Role of Social Capital in Trust-Building

Section 2: Measuring Public Trust: Methods and Frameworks

4. Standardising Trust Measurement: A Multi-Method Framework

5. Traditional vs. Emerging Approaches to Measuring Trust

6. Big Data, NLP, and AI for Sentiment Analysis in Public Trust

7. Experimental and Survey-Based Studies on Institutional Trust

Section 3: Institutional Trust in Practice 8. Communicating and Advertising Trust Measurement to Decision Makers

9. Trust in Government(s)

10. The Impact of Media Narratives and Crisis Communication on Trust

11. Corporate Governance, Ethical Leadership, and Trust in Business

12. Public Trust and Policy Transparency in Government Decision-Making

Section 4: Public Trust in Crisis Contexts

13. Rebuilding Institutional Trust Post-Crisis

14. Comparative Case Studies: High-Trust vs. Low-Trust Societies

15. Trust and Governance of Justice Systems

Section 5: Policy and Future Directions

16. Public Trust and Global Governance: The Role of International Institutions

17. Policy Recommendations for Strengthening Institutional Trust Glossary

Product details

  • Edition: 1
  • Latest edition
  • Published: June 1, 2027
  • Language: English

About the editors

Miguel M. Torres

Editor

Miguel M. Torres is an INSOL International & Marie Sklodowska-Curie Fellow, a Lecturer of International Business, and prior Director of Studies of the MSc in International Business at Kent Business School, University of Kent, UK. His international academic experience includes visiting scholar positions at Uppsala University (Sweden), Politecnico Di Milano (Italy), KU Leuven (Belgium), Instituto Federal Goiano (Ceres, GO) and Universidade Federal de Goiás (Brazil). He earned his PhD in Economics from the University of Aveiro (Portugal) and his MSc in Management from the University of Algarve & Lisbon School of Economics. He completed executive programs at Harvard School of Public Health, Carnegie Mellon University (USA), and University College London (UK). He is a member of the Academy of International Business, the European International Business Association, and INSOL International. He co-edited Global Perspectives on Climate Change, Inequality, and Multinational Corporations and Dead Firms: Causes and Effects of Cross‑Border Corporate Insolvency.

Affiliations and expertise
Kent Business School, University of Kent, UK

Marco Tulio Fundão Zanini

Editor

Marco Tulio Fundão Zanini is a Senior Professor and Researcher at the Brazilian School of Public and Business Administration (EBAPE) of the Getulio Vargas Foundation (FGV). A pioneer in organizational trust studies in Brazil, he holds a PhD in Administration from the University of Magdeburg, Germany, and an MSc in Management from EBAPE/FGV. He coordinates the Master’s in Business Management at EBAPE and directs executive education programs across LATAM, Spain, and the US, including leadership development for Rio de Janeiro’s public security forces. His international experience includes postdoctoral research at the University of Liverpool, visiting scholar roles at Georgetown University and Meiji University, and directing global MBA programs in partnership with top universities. He is the author of several books on trust, leadership, and public management, including The Missing Link (FGV, 2021) and Trust – The Main Intangible Asset of a Company, 2e (FGV, 2016).

Affiliations and expertise
Brazilian School of Public and Business Administration (EBAPE), Getulio Vargas Foundation (FGV), Rio de Janeiro, Brazil

Masao Kikuchi

Editor

Masao Kikuchi is a Public Policy and Management Professor at the Department of Public Management, School of Business Administration, Meiji University in Tokyo, Japan. He has published articles in international and Japanese journals such as Public Administration Review, Asian Review of Public Administration, and International Public Management Review. He also contributed chapters and monographs in Political Patronage in Asian Bureaucracies, Handbook on the Politics of Public Administration, International Handbook on Civil Service Systems, Handbook of Public Administration in East Asia, and others. He serves as an editorial board member of the International Review of Administrative Sciences, International Journal of Public Administration, Public Organization Review, and others. He is an active member of EROPA (Future Plan and Program Committee Chair), AAPA (Board of Directors Members), and others. He holds a Ph.D. in political science from Meiji University and was a Visiting Scholar at the University of California, Berkeley.

Affiliations and expertise
Meiji University, Chiyoda, Tokyo, Japan