Practice Management, An Issue of Veterinary Clinics of North America: Small Animal Practice

1st Edition, Volume 54-2 - January 30, 2024
Editor: Peter Weinstein
Language: English
Hardback ISBN:
9 7 8 - 0 - 4 4 3 - 1 3 1 4 5 - 5
eBook ISBN:
9 7 8 - 0 - 4 4 3 - 1 3 1 4 6 - 2

In this issue of Veterinary Clinics: Small Animal Practice, guest editor Dr. Peter Weinstein brings his considerable expertise to the topic of Practice Management. Operating a s… Read more

Practice Management, An Issue of Veterinary Clinics of North America: Small Animal Practice

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In this issue of Veterinary Clinics: Small Animal Practice, guest editor Dr. Peter Weinstein brings his considerable expertise to the topic of Practice Management. Operating a successful small animal veterinary practice requires wide-ranging knowledge and familiarity with a multitude of issues. In this issue, top experts provide resources that help readers better understand the business of veterinary practice and the tools to help them decide to own a hospital, manage a practice, or more effectively lead a practice that they already own.

Cover image
Title page
Table of Contents
Copyright
Contributors
Forthcoming Issues
Preface
The Economics of Small Animal Veterinary Practice
Key points
Introduction
Demand for veterinary care
Demand for veterinary labor
Veterinary practices are in a retention crisis
Turnover
Why are veterinarians and staff quitting?
Staff burnout in veterinary medicine
Hidden costs of turnover
Productivity
Labor force participation
Looking to the future
What can practices do?
Summary
The Future of Small Animal Veterinary Practice
Key points
Introduction
Embracing pet-specific care (personalized medicine)
Setting pet owners up for success from the start
Consistency of care
Reimagining the veterinary pharmacy
Changing models of veterinary practice
Changes to the workforce
Summary
Cost of Care, Access to Care, and Payment Options in Veterinary Practice
Key points
Introduction
Access to care
Cost of care
Spectrum of care
Stratification of care
Financial options for pet families
Clinics care points
The True Benefits of Veterinary Practice Ownership
Key points
Introduction
The reason for my optimism
A tale of 2 veterinarians
Now is a great time to be a practice owner
Mental well-being
Financial well-being
Tax benefits
Leadership and culture
Standards of care
Mentorship
Purpose and direction
Business acumen
Fulfillment and satisfaction
Retirement
The future
What does practice ownership look like today?
How to be a practice owner today
Meeting with an attorney for incorporation
Finding an accountant
Construction management
Summary
Clinics care points
Disclosure
The Progressive Veterinary Practice
Key points
Introduction
Veterinary practice types
Veterinary practice marketing and communications
Contemporary appointment options
Alternative veterinary appointments
Payment options
Summary
Clinics care points
Disclosure
Leadership in Veterinary Practice
Key points
Introduction and background
What is leadership?
Vision crafting
Managing performance
Summary
Clinics care points
Building a Veterinary Practice Team
Key points
Recommendation #1 – identify a Team Development Champion
Story #1
Recommendation #2 – create a healthy and collaborative culture
Story#2
Recommendation #3 – ensure each department has day-to-day leadership support in alignment with your vision
Story #3
Recommendation #4 – properly develop your team
Story #4
Recommendation #5 commit to effective communication
Story#5
Summary
Culture: Building Happier, Healthier Teams and Practices in Veterinary Medicine
Key points
Culture lessons
What is your why?
Unicorn leadership
Psychological safety
Culture building
Team building
Summary
Clinics care points
Optimal Veterinary Team Utilization Leads to Team Retention
Key points
The importance of team utilization
The basics of a successful whole team utilization and implementation
Why optimal utilization drives team member retention
Optimal team utilization by role
Getting from low utilization to optimal utilization
Change management
Adaptability
Optimal workflow patterns
The impact of optimal utilization
Clinics care points
Practice (In)Efficiency in Veterinary Medicine: Moving from Chaos to Control
Key points
Introduction
Getting started
Issues: where is the delivery model most inefficient
Place
Products
Processes
People
Technology
Measure it to monitor it
Summary
The Magic of Customer Service in Veterinary Practice
Key points
What’s so “magical” about client service?
The setting
The keys for Succ-YASSS!
Guestology:Clientology
The customer compass
From the inside out
Actions speak louder than words
Teamwork does make the dream work!
No such thing as a free lunch…or is there?
Clinics care points
Traditional Marketing Is Not Dead in Veterinary Practice
Key points
What exactly is traditional marketing?
Traditional marketing is making a comeback
The brand comes first
The building of a strategic marketing plan
Integrating digital and traditional
Social Media and Digital Marketing for Veterinary Practices
Key points
Introduction
What is digital marketing: beyond social media
Developing a multimodal marketing strategy
Marketing platforms
Paid digital advertising
Content
Tracking the metrics that matter
Making marketing more efficient
Summary
Clinics care points
Veterinary Practice Profitability: You Have to Measure It to Manage It
Key points
Introduction
Terminology
Calculation of profitability
Profits by department
Where to go next?
Revenue and revenue drivers
Expenses and expense drivers
Where to get help?
Summary
Building Value for Veterinary Practice Sale
Key points
What is value?
Reasons for a valuation
Different definitions
Valuation credentials
Rules of thumb
Standard of value
Approaches to value
Calculating adjusted earnings
Estimating risk
Summary
Clinics care points
Top Veterinary Practice Issues that Negatively Affect Culture, Retention, and Performance
Key points
Problem: the need for leadership
Problem: the need for better culture
Problem
Problem
Problems: practices can’t find or attract good talent
Problem
Problem
Problem
Problem
All of the aforementioned
Clinics care points

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Practice Management, An Issue of Veterinary Clinics of North America: Small Animal Practice

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Peter Weinstein