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Developing New Functional Food and Nutraceutical Products

  • 1st Edition - September 19, 2016
  • Latest edition
  • Editors: Debasis Bagchi, Sreejayan Nair
  • Language: English

Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understan… Read more

Description

Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing.

Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies.

Key features

  • Examines key considerations in product development
  • Provides a streamlined approach for product development
  • Addresses manufacturing and quality control challenges
  • Includes key lessons for a successful product launch and effective marketing

Readership

Food scientists, nutrition researchers in industry and academia; product developers, managers, and marketers

Table of contents

  1. Introduction
  2. An Overview on Company Goal and Objectives of Nutraceutical and Functional Food Industries
  3. Growth Pattern & Emerging Opportunities in Nutraceutical and Functional Food Industries: Market Analysis
  4. Food Marketing Trends: The Consumer as Partner in Food Safety
  5. Vision of the Marketing and Innovation Team on New Product Development
  6. Conceptualization of New Products & Market Analysis
  7. Controversy Surrounding Functional Ingredients as Exemplified by Nutraceuticals and the Risk of Prostate Cancer
  8. Intellectual Property Considerations
  9. Formulations and Challenges: A Special Emphasis on Stability and Safety Evaluations
  10. Raw Material Sourcing and Supply Chain Management
  11. An Overview on Product Labeling Information on Nutraceuticals and Functional Foods
  12. Genetically Modified Products and GMO Foods
  13. Messaging Bread: Health, Pleasure, Mind Genomes and Cognitive Economics
  14. Key Players in New Product Development Team and Mode of Action
  15. Exploration on New Product Development Ideas, Literature Review, Feasibility and Validation
  16. Production Evaluation: Preliminary Safety & Efficacy Studies
  17. Cost-Benefit Analysis and Profitability
  18. New Product Development: Short & Long-Term Goals
  19. Globesity Alert: The Botanicals Resourcing
  20. Regulatory Constraints on New Product Development and Approval Procedures in the United States
  21. Requirements of Safety and Toxicological Evaluation, NDI (New Dietary Ingredient) and GRAS (Generally Recognized as Safe) Status on Nutraceuticals & Functional Foods
  22. European Regulations on Food Supplements, Fortified Foods, Dietetic Foods and Health Claims
  23. Health Foods and Foods with Health Claims in the Asian Subcontinent
  24. Strategize the Research Investigations: Pre-Clinical and Clinical Evaluations
  25. Nutraceuticals and Functional Foods: Functional Significance and Global Regulations
  26. Nutraceutical Innovation and Health Claims in China
  27. Global Regulatory Vision and Potential Marketing Opportunities
  28. Medical Foods and US Regulations
  29. Raw Materials Analysis and Quality Control
  30. Process Optimization, Manufacturing and Standardization
  31. Comparative and Competitive Analysis in the Marketplace
  32. Product Positioning, Branding and Trademark
  33. Marketing Challenges and Strategies
  34. Product Storage, Life Cycles and Expiration Date
  35. Packaging, Labelling and Shipping
  36. Strategies on Product Recall and Adverse Event Reporting

Product details

  • Edition: 1
  • Latest edition
  • Published: September 29, 2016
  • Language: English

About the editors

DB

Debasis Bagchi

Dr. Bagchi is an academic, industry, and clinical-affairs leader in nutraceuticals, functional foods, toxicology, pharmacology, and nutrition science. He holds adjunct faculty appointments at Texas Southern University and Adelphi University, where he contributes to teaching in neurotoxicology and integrative neuroscience, and serves as Director of Innovation and Clinical Affairs at Dr. Herbs LLC. He previously held faculty and senior research leadership roles in pharmaceutical sciences, nutraceuticals, and scientific affairs. Dr. Bagchi has held leadership positions in professional organizations including the International Society of Nutraceuticals and Functional Foods, the American College of Nutrition, and the Institute of Food Technologists’ Nutraceuticals and Functional Foods Division. His work includes extensive peer-reviewed publications, edited books, and patents. He serves in advisory, peer-review, and editorial roles for scientific organizations and journals, with contributions spanning functional foods, nutrition, toxicology, oxidative stress, and biomedical research.

Affiliations and expertise
Professor, Department of Biology, College of Arts and Sciences, Adelphi University, Garden City, NY, USA

SN

Sreejayan Nair

Dr. Sreejayan Nair is a Professor of Pharmacology and the Associate Dean for Research in the School of Pharmacy, College of Health Sciences, University of Wyoming. He also serves as the Director of the interdisciplinary Biomedical Sciences Graduate Program in the University of Wyoming. Dr. Nair earned his bachelors, masters and PhD degree in Pharmaceutical Sciences from the College of Pharmaceutical Sciences, Manipal, India. He received his post-doctoral trainings at the Department of Medicine-II, Ludwig Maximillians University, Klinikum Grosshadern, Munich, Germany, and at the Department of Physiology, University of Tennessee Health Sciences Center, Memphis, TN. His research interests are diabetes and cardiovascular disease. He has published over 75 research papers in peer-reviewed journals and presented at various national and international conferences. His research has been funded by the American Heart Association, American Diabetes Association, and the National Institutes of Health. He has co-edited three books related to diabetes and cardiovascular disease. He is a Fellow of the American College of Nutrition.
Affiliations and expertise
School of Pharmacy, University of Wyoming, Laramie, WY, USA

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