Developing New Functional Food and Nutraceutical Products
- 1st Edition - September 19, 2016
- Latest edition
- Editors: Debasis Bagchi, Sreejayan Nair
- Language: English
Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understan… Read more
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Description
Description
Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing.
Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies.
Key features
Key features
- Examines key considerations in product development
- Provides a streamlined approach for product development
- Addresses manufacturing and quality control challenges
- Includes key lessons for a successful product launch and effective marketing
Readership
Readership
Food scientists, nutrition researchers in industry and academia; product developers, managers, and marketers
Table of contents
Table of contents
- Introduction
- An Overview on Company Goal and Objectives of Nutraceutical and Functional Food Industries
- Growth Pattern & Emerging Opportunities in Nutraceutical and Functional Food Industries: Market Analysis
- Food Marketing Trends: The Consumer as Partner in Food Safety
- Vision of the Marketing and Innovation Team on New Product Development
- Conceptualization of New Products & Market Analysis
- Controversy Surrounding Functional Ingredients as Exemplified by Nutraceuticals and the Risk of Prostate Cancer
- Intellectual Property Considerations
- Formulations and Challenges: A Special Emphasis on Stability and Safety Evaluations
- Raw Material Sourcing and Supply Chain Management
- An Overview on Product Labeling Information on Nutraceuticals and Functional Foods
- Genetically Modified Products and GMO Foods
- Messaging Bread: Health, Pleasure, Mind Genomes and Cognitive Economics
- Key Players in New Product Development Team and Mode of Action
- Exploration on New Product Development Ideas, Literature Review, Feasibility and Validation
- Production Evaluation: Preliminary Safety & Efficacy Studies
- Cost-Benefit Analysis and Profitability
- New Product Development: Short & Long-Term Goals
- Globesity Alert: The Botanicals Resourcing
- Regulatory Constraints on New Product Development and Approval Procedures in the United States
- Requirements of Safety and Toxicological Evaluation, NDI (New Dietary Ingredient) and GRAS (Generally Recognized as Safe) Status on Nutraceuticals & Functional Foods
- European Regulations on Food Supplements, Fortified Foods, Dietetic Foods and Health Claims
- Health Foods and Foods with Health Claims in the Asian Subcontinent
- Strategize the Research Investigations: Pre-Clinical and Clinical Evaluations
- Nutraceuticals and Functional Foods: Functional Significance and Global Regulations
- Nutraceutical Innovation and Health Claims in China
- Global Regulatory Vision and Potential Marketing Opportunities
- Medical Foods and US Regulations
- Raw Materials Analysis and Quality Control
- Process Optimization, Manufacturing and Standardization
- Comparative and Competitive Analysis in the Marketplace
- Product Positioning, Branding and Trademark
- Marketing Challenges and Strategies
- Product Storage, Life Cycles and Expiration Date
- Packaging, Labelling and Shipping
- Strategies on Product Recall and Adverse Event Reporting
Product details
Product details
- Edition: 1
- Latest edition
- Published: September 29, 2016
- Language: English
About the editors
About the editors
DB
Debasis Bagchi
Debasis Bagchi earned his Ph.D. in Medicinal Chemistry in 1982 and is a Professor in the Department of Pharmacological and Pharmaceutical Sciences at the University of Houston College of Pharmacy. He also serves as Chief Scientific Officer at Cepham Research Center and holds adjunct faculty appointments. Previously, he was Senior Vice President of Research & Development at InterHealth Nutraceuticals (1998–2011) and later Director of Innovation and Clinical Affairs at Iovate Health Sciences (2011–2013).
Dr. Bagchi received the Master of the American College of Nutrition Award in 2010 and has held leadership roles including Past President of the American College of Nutrition and Past Chairman of the International Society of Nutraceuticals and Functional Foods. He contributes as an NIH peer reviewer and advisor to international health organizations.
A prolific scholar, he has authored over 320 peer-reviewed papers, 30 books, and holds 18 patents. He also serves on editorial boards of numerous scientific journals.
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