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Academic and Professional Publishing
- 1st Edition - September 10, 2012
- Editors: Robert Campbell, Ed Pentz, Ian Borthwick
- Language: English
- Paperback ISBN:9 7 8 - 1 - 8 4 3 3 4 - 6 6 9 - 2
- eBook ISBN:9 7 8 - 1 - 7 8 0 6 3 - 3 0 9 - 1
Academic and professional publishing represents a diverse communications industry rooted in the scholarly ecosystem, peer review, and added value products and services. Publishers… Read more
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Request a sales quoteAcademic and professional publishing represents a diverse communications industry rooted in the scholarly ecosystem, peer review, and added value products and services. Publishers in this field play a critical and trusted role, registering, certifying, disseminating and preserving knowledge across scientific, technical and medical (STM), humanities and social science disciplines. Academic and Professional Publishing draws together expert publishing professionals, to provide comprehensive insight into the key developments in the industry and the innovative and multi-disciplinary approaches being applied to meet novel challenges.
This book consists of 20 chapters covering what publishers do, how they work to add value and what the future may bring. Topics include: peer-review; the scholarly ecosystem; the digital revolution; publishing and communication strategies; business models and finances; editorial and production workflows; electronic publishing standards; citation and bibliometrics; user experience; sales, licensing and marketing; the evolving role of libraries; ethics and integrity; legal and copyright aspects; relationship management; the future of journal publishing; the impact of external forces; career development; and trust in academic and professional publishing.
This book presents a comprehensive review of the integrated approach publishers take to support and improve communications within academic and professional publishing.
This book consists of 20 chapters covering what publishers do, how they work to add value and what the future may bring. Topics include: peer-review; the scholarly ecosystem; the digital revolution; publishing and communication strategies; business models and finances; editorial and production workflows; electronic publishing standards; citation and bibliometrics; user experience; sales, licensing and marketing; the evolving role of libraries; ethics and integrity; legal and copyright aspects; relationship management; the future of journal publishing; the impact of external forces; career development; and trust in academic and professional publishing.
This book presents a comprehensive review of the integrated approach publishers take to support and improve communications within academic and professional publishing.
- Brings together expert publishing professionals to provide an authoritative insight into industry developments
- Details the challenges publishers face and the leading-edge processes and procedures used to meet them
- Discusses the range of new communication channels and business models that suit the wide variety of subject areas publishers work in
New and upcoming publishing professionals, publishing executives interested in keeping up-to-date with industry developments and publishing courses
List of figures and tables
About the authors
Chapter 1: Introduction: overview of academic and professional publishing
Abstract:
Introduction
Trends in journal publishing
The four phases of the ‘modern journal’
The rise, fall and rise in circulation
Current status
Electronic publishing
Journals and data
A dark cloud
The future
Chapter 2: Peer review in a rapidly evolving publishing landscape
Abstract:
Introduction
Peer review as the foundation of the primary literature
The peer-review process
Evaluation and decision-making
New models of peer review
Post-publication review and evaluation
Conclusion and outlook
Chapter 3: The scholarly ecosystem
Abstract:
Introduction
Funding of research by governments, business and other organisations
Research and researchers
Communicating research
Competition and collaboration
Looking forward
Chapter 4: The digital revolution
Abstract:
Introduction
Online publishing platforms
Web 2.0
Workflow integration
Mobile devices
Semantic technology
Publisher interests in semantic technology
Conclusion and outlook
Chapter 5: Publishing and communication strategies
Abstract:
Introduction
Strategic developments in the scientific and academic publishing industry
Product development vs. market development
The Tao of Academic Publishing
Acknowledgments and sources of further information
Chapter 6: Development of journal publishing business models and finances
Abstract:
Introduction
Business models for scholarly journals
Bundling and multi-journal packages
Consortia
Pay-per-view purchase and rental
Digital archives and back files
Hybrid open access
Author self-archiving and institutional/subject repositories
Cost management
Financial management and performance
Profit and loss (P&L) statement
Balance sheet
Cash flow
Journals as a portfolio
Conclusion and outlook
Chapter 7: Development of book publishing business models and finances
Abstract:
Introduction
The impact of digitisation and digital publishing
The stakeholders and market drivers of digital book publishing
The shape and development of new book publishing business models
Conclusion – the future of ‘stuff’
Acknowledgement
Chapter 8: Editorial and production workflows
Abstract:
Introduction
Advances in formats and in editorial and production workflows
Metadata and XML-based processing
Electronic production workflows
Business process management and IT systems development
Quality assurance
Conclusion and outlook
Chapter 9: Electronic publishing standards
Abstract:
Introduction
Standards development
Key standards in electronic publishing
Conclusion
Chapter 10: Citation, bibliometrics and quality: assessing impact and usage
Abstract:
Introduction
Quality, impact and popularity
Citation indices
Journal impact metrics
Backlash against citation metrics
Strategic journal development
The ‘early view’ effect
Open Access (OA) and citations
Author metrics
The future of research performance metrics
Chapter 11: Relating content to the user
Abstract:
Introduction: user experience in the publishing industry
Researcher workflow: insights from market and user research
Interactivity, personalization and dialogue
Metadata and text mining
Interoperability and workflow support
Authority, versioning and trust
Conclusion and outlook
Chapter 12: Sales, licensing and marketing
Abstract:
Introduction
Fundamentals of a publishing business
Understanding the market
The development of pricing models
The role of the publisher in adding value
Conclusion and outlook
Acknowledgments and sources of further information
Chapter 13: The evolving role of libraries in the scholarly ecosystem
Abstract:
Introduction
The move to digital collections
The changing role of libraries2
The triple helix, research funding and libraries
Where next? Discovery and the role of libraries
Chapter 14: Publishing ethics and integrity
Abstract:
Introduction: why should publishers be concerned about ethics?
What can go wrong if scholarly publishing is unethical?
What can publishers do to prevent, detect and respond to research and publication misconduct?
How should editors and publishers respond to allegations or suspicions of fraud and misconduct?
What role should publishers play in setting journal policies?
The relationship between publishers and journal editors
Why being ethical makes commercial sense
Conclusions and outlook
Sources of further information
Chapter 15: Legal aspects and copyright
Abstract:
Introduction
Copyright basics
Role of copyright in the digital age
Publishing agreements
Creative commons and similar licences
Piracy issues and enforcement routes
Conclusion and outlook
Chapter 16: Relationship management
Abstract:
Introduction
Establishing a formal relationship: contracts, obligations and responsibilities
Collaborative journal development
Adopting an account management approach
Managing the people in a relationship
Winning and retaining publishing contracts
Summary
Chapter 17: Does journal publishing have a future?
Abstract:
Introduction
Key Question 1: Research behaviour: will researchers still communicate and be evaluated by journal publication?
Key Question 2: Technology: will tools develop that make the current journal obsolete?
Key Question 3: Business models: will there be any viable business models to sustain publishing operations with net returns?
Key Question 4: Political Zeitgeist: will public (political) attitudes regarding the Internet make publishing impossible?
Conclusions
Chapter 18: External forces and their impacts on academic and professional publishing
Abstract:
Introduction
Abundance and absorption: the reality of a ‘flat’ information world
Customer demands and preferences
Devices and mobility
Business model pressures
Workflows and use-cases
Metrics and meaning
Source of stability
Trends worth watching
Conclusion
Chapter 19: Career development in academic and professional publishing
Abstract:
Introduction
Entry routes
Subject expertise and skills
Qualifications
The value of a publishing qualification
Internal and external training courses for publishing staff: learning on the job
Occupational standards
Career development in post
Current and future skills
Resources
Acknowledgements
Chapter 20: Epilogue: trust in academic and professional publishing
Abstract:
Introduction
Trust in scholarly publishing
How do publishers establish trust?
Stewards of content
What about business models and costs?
What about small publishers?
Identification of content and people
Conclusion and outlook
Index
- No. of pages: 510
- Language: English
- Edition: 1
- Published: September 10, 2012
- Imprint: Chandos Publishing
- Paperback ISBN: 9781843346692
- eBook ISBN: 9781780633091
RC
Robert Campbell
Robert Campbell is Senior Publisher at Wiley-Blackwell Publishing and is Chair of the Publishing Research Consortium (PRC); he is also a former Chair of the International Network for the Availability of Scientific Publications (INASP), the International Association of Scientific, Technical and Medical Publishers (STM) and CrossRef.
Affiliations and expertise
Wiley-Blackwell PublishingEP
Ed Pentz
Ed Pentz is Executive Director of CrossRef and is a board member of the Open Researcher and Contributor ID (ORCID) initiative, the International DOI Foundation and the UK Serials Group (UKSG).
Affiliations and expertise
CrossRefIB
Ian Borthwick
Ian Borthwick is a Portfolio Development Manager at IET Standards Limited, UK, and is the Under-35 STM board member serving from 2008 to 2014.
Affiliations and expertise
IET Standards, UKRead Academic and Professional Publishing on ScienceDirect