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The Globalization of Chinese Business

  • 1st Edition - August 15, 2014
  • Author: Robert Taylor
  • Language: English
  • Paperback ISBN:
    9 7 8 - 0 - 0 8 - 1 0 1 3 7 8 - 6
  • Hardback ISBN:
    9 7 8 - 1 - 8 4 3 3 4 - 7 6 8 - 2
  • eBook ISBN:
    9 7 8 - 1 - 7 8 0 6 3 - 4 4 9 - 4

The main theme of the book is the globalisation of China’s markets and Chinese business management in the context of ongoing reform at home and the country’s growing global ec… Read more

The Globalization of Chinese Business

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The main theme of the book is the globalisation of China’s markets and Chinese business management in the context of ongoing reform at home and the country’s growing global economic role. The Globalisation of Chinese Business includes contributions relating to a wide range of manufacturing and service sectors, encompassing such areas as foreign investment, state and private enterprise, human resource management, consumer culture and advertising, financial markets and healthcare. Following an introduction by the editor there are four sections, the first focused on the globalisation of Chinese management and the second on the evolution of Chinese management. The remaining sections contain chapters on China’s growing service sector, growing markets and competition, and healthcare system reform. An epilogue by the editor in the remaining section concludes.