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Elsevier

Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1

Volume 1

  • 1st Edition - December 4, 2023
  • Latest edition
  • Editor: Vladlena Benson
  • Language: English

Handbook of Social Media in Education, Consumer Behavior and Politics explores the impact of social media within these systems. The book covers who contributes to social media, fr… Read more

Description

Handbook of Social Media in Education, Consumer Behavior and Politics explores the impact of social media within these systems. The book covers who contributes to social media, from social influencers to everyday people, how that information is disseminated in shares and likes, and the impact social media has on perception, opinion and behavior. Education coverage includes influences on pedagogy, class participation, e-learning, academic performance, and it’s use and influence on teachers, parents and students. Coverage in economics and commercialization includes different types of digital marketing and social media, the rise of social influencers, and impacts on consumer behavior.

Coverage in politics includes the impact on political awareness, participation and its impact on election outcomes. Coverage on design and innovation includes the design of social media and tools and approaches for maximizing impact.

Key features

  • Reviews the economic impacts of social media, including social media influencers and digital marketing
  • Explores teacher, student and parental use of social media in K-12 education
  • Discusses how social media impacts elections and political awareness
  • Investigates the tools and approaches for impacting social change in a social media world

Readership

Researchers in social psychology and personality, applied psychology, and educational psychology, Researchers in sociology, political science, clinical psychology

Table of contents

1. Education
Social platforms use in e-Learning
Social media in higher education
Social media and pedagogical change
Social media use and academic performance
Teacher, student, and parent use of social media in K-12 education


2. Economics and Commercialization
Consumer behavior
Enterprise social media platforms
Internet fame and influencers
Social media and digital marketing
Economic impacts of social media
Knowledge management, retention, and transfer
Knowledge retention


3. Media
Innovation and social media use
Media literacy
Social media impacts on traditional media
Social media and culture


4. Politics
Social media and election impacts
Political communication and Political ads
Social media and political participation
Social media and content regulation
Social media impact on political awareness


5. Design and Innovation
Social media platform design
Web 2.0, Web 3.0, Web X.0
Knowledge transfer
Social media and design thinking
Tools and approaches for impacting social change
Engagement, collaboration, and critical thinking through social media

Product details

  • Edition: 1
  • Latest edition
  • Published: December 7, 2023
  • Language: English

About the editor

VB

Vladlena Benson

Professor Vladlena Benson, leads the Cybersecurity and Innovation Partnership and the IS Research group of academics working in the areas of cyber security risk management, information and supply chain security. Professor Benson is a Founding member of the Neustar International Security Council - an industry leading forum of trust, integrity and confidentiality focused on defending against cyber threats. Vladlena has served on the Board of Directors of ISACA London and Central UK over the last three years. She has published over 100 journal papers, books, edited volumes and other publications. Vladlena's research encompasses areas of innovation actions across cybersecurity risk management, financial and VFA technologies. Her research at Aston has been supported by grants from the European Commission, GCRF, Ministry of Science and Technology (Taiwan), UK Strategic Priorities and the British Council. Having been recognized as a Women in IT Editor's Choice Award in 2017, Professor Benson continues her work in creating an inclusive space in cyber security careers.
Affiliations and expertise
Professor, Aston Business School, Aston University, UK

View book on ScienceDirect

Read Handbook of Social Media in Education, Consumer Behavior and Politics, Volume 1 on ScienceDirect