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The Future of the Pharmaceutical Industry incorporates experiences, strategies and perspectives showcased through interviews with thought leaders, executives and key researche… Read more
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The Future of the Pharmaceutical Industry incorporates experiences, strategies and perspectives showcased through interviews with thought leaders, executives and key researchers in the pharmaceutical and biotechnology industries and academia. Framed as a debate and written in a conversational manner, this book dissects the history of large pharmaceutical companies to the present day and discusses the driving factors behind the current challenges in drug discovery and development. In a provocative look at the pharmaceutical industry, this book breaks through current biases to bring all opinions together and allow readers to form their own vision and strategies for the future.
Researchers, bench scientists, executives and managers involved in drug discovery and drug development in the pharmaceutical industry, as well as academicians and students in pharmacology and pharmaceutical science and professors teaching courses on pharmaceutical management in business schools
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