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Books in Business management and accounting

Our Business, Management, and Accounting titles are essential reading for students and professionals, and cover a range of foundational and advanced topics across actuarial science, quantitative assets management and investment modelling, business venturing, business law, and human resource management, among other topics

  • How to Become an International Disaster Volunteer

    • 1st Edition
    • Michael Noone
    • English
    How to Become an International Disaster Volunteer discusses the immense value an experienced water systems engineer, trauma surgeon, or communications specialist could bring to a disaster stricken community, while also explaining how their professional educations do not prepare them for the logistical, psychological, and physical demands of traveling to, and functioning in, an international catastrophe with little water or electricity, limited sleep and food, a chaotic working environment, and with team members from diverse backgrounds and with different personalities. This book provides a step-by-step guide for the entire process, including self-evaluating tactics, fitness measurements for volunteering, how to research disaster relief organizations, how to gain appropriate training and applicable experiences, the best practices during deployments, and the personal recovery process upon returning home. Each chapter focuses on one aspect of the progression, but also includes case studies of disasters, profiles of relief organizations, and checklists for each stage.

  • The Manager's Handbook for Corporate Security

    Establishing and Managing a Successful Assets Protection Program
    • 2nd Edition
    • Edward Halibozek + 1 more
    • English
    The Manager’s Handbook for Corporate Security: Establishing and Managing a Successful Assets Protection Program, Second Edition, guides readers through today’s dynamic security industry, covering the multifaceted functions of corporate security and providing managers with advice on how to grow not only their own careers, but also the careers of those they manage on a daily basis. This accessible, updated edition provides an implementation plan for establishing a corporate security program, especially for those who have little or no knowledge on the topic. It also includes information for intermediate and advanced professionals who are interested in learning more about general security, information systems security, and information warfare.

  • The Wine Value Chain in China

    Consumers, Marketing and the Wider World
    • 1st Edition
    • Roberta Capitello
    • Steve Charters + 1 more
    • English
    The Wine Value Chain in China: Global Dynamics, Marketing and Communication in the Contemporary Chinese Wine Market presents information on China and its role as a relevant player in the international wine industry, both as supplier and consumer. The book provides new insights into the global dynamics of the wine industry, expanding the knowledge of academics, practitioners, and students on the growing demand for wine in China. Special attention is paid to the supply and demand changes, their impacts on Western wine supply chains, and new market opportunities. The book contributes the latest research findings to increase the understanding of the context of wine consumption in China and the most suitable marketing and communication approaches. The book aims to provide academics with the most adequate methodological tools to study a novice market, with both conceptual and empirical chapters included. The book covers a range of topics, including the behavior of Chinese consumers and their attitudes towards wine, the cultural context of wine in China, the characteristics of the wine supply chain in China and its development, the impact of China on Western wine supply chains, wine marketing and communication in China, wine branding in China, including counterfeiting, wine education in China, the links between wine, food, luxury, and Western products in China, and wine tourism.

  • Capital Market Integration in South Asia

    Realizing the SAARC Opportunity
    • 1st Edition
    • Sourajit Aiyer
    • English
    Capital Market Integration in South Asia: Realizing the SAARC Opportunity discusses the potential Capital Market Products/Activities which can create closer inter-linkage of the South Asian capital markets and help local/global investors benefit from this economic opportunity. While some ideas may be implementable now; others have future promise as the regional markets further mature. The book demonstrates both retail and institutional investor interest in this combined high-growth region by offering scope for yield, diversification and risk mitigation, maximized upside from multiple growth markets, minimized downside through low-correlation constituents, and more. The book's core theme addresses the challenges towards deepening the awareness and acceptability of regional economies. Only when this happens will the asset flows increase into the regional market products, providing scale-up that will aid viability for these products.

  • Becoming an International Humanitarian Aid Worker

    • 1st Edition
    • Chen Reis + 1 more
    • English
    Becoming an International Humanitarian Aid Worker draws on the experiences of those currently working and those hiring people to work in humanitarian aid today, and an analysis of job postings over a 9-month period. It provides relevant information and advice to help jobseekers make more informed decisions about what steps to take. It first pushes prospective job seekers to reflect on whether this is the right career path for them. It then provides tried and tested strategies for preparing for a humanitarian career and being competitive in the humanitarian job market, serving as a comprehensive guide for those thinking about a career in international humanitarian aid.

  • Social Media in the Marketing Context

    A State of the Art Analysis and Future Directions
    • 1st Edition
    • Cherniece J. Plume + 2 more
    • English
    Social media has provided endless opportunities for marketers, fuelling their desire to learn more about their consumers through this dynamic online environment. Yet many organisations are finding it difficult to create effective marketing strategies, making decisions that are based on research that is highly focused on the nature and boundaries of social media. The changing behaviour of consumers, variety of platforms and changing culture indicates that much of the research around this topic is still highly fragmented. Social Media in the Marketing Context: A State of the Art Analysis and Future Directions provides a comprehensive overview of the current literature surrounding social media and the marketing discipline, highlighting future development opportunities in both knowledge and practice.

  • Business Networks in East Asian Capitalisms

    Enduring Trends, Emerging Patterns
    • 1st Edition
    • Jane Nolan + 2 more
    • English
    Business Networks in East Asian Capitalisms: Enduring Trends, Emerging Patterns builds on the foundational studies conducted in the 1990s by gathering contemporary empirical and theoretical chapters which explore these themes in a comparative perspective. The book includes contributions from authors working on the relationship between personal and business networks in countries including China, Singapore, Malaysia, Taiwan, Japan, South Korea, Vietnam, Laos, Cambodia, and Thailand. Authors emphasize enduring trends in social and business networks and/or track new emerging patterns, both within East Asian nations or between East Asia and other regions such as Europe, Africa, and the Americas.

  • Social Network Analysis of Disaster Response, Recovery, and Adaptation

    • 1st Edition
    • Eric C Jones + 1 more
    • English
    Social Network Analysis of Disaster Response, Recovery, and Adaptation covers systematic social network analysis and how people and institutions function in disasters, after disasters, and the ways they adapt to hazard settings. As hazards become disasters, the opportunities and constraints for maintaining a safe and secure life and livelihood become too strained for many people. Anecdotally, and through many case studies, we know that social interactions exacerbate or mitigate those strains, necessitating a concerted, intellectual effort to understand the variation in how ties within, and outside, communities respond and are affected by hazards and disasters.

  • East Asian Business in the New World

    Helping Old Economies Revitalize
    • 1st Edition
    • Shaomin Li
    • English
    East Asian Business in the New World: Helping Old Economies Revitalize discusses how to conduct business in East Asia. The main objective of the book is to help American workers and businesses gain competitive advantages in a global marketplace in which the emerging Asian economies are rapidly becoming major players. The American economy appears to be on decline, especially relative to the rapidly rising economies in places such as China. To revitalize the American economy and those of the ‘old world’, we must pay close attention to the economies with which America competes. The objective of this book is two-fold, with an initial focus on the opportunities and challenges of doing business in East Asia that includes tactics that will help readers understand Asian economies and business practices so that they can compete more successfully in the region. Secondly, the book seeks to teach readers how the U.S. can learn from East Asia in revitalizing its own economy. This is what sets the book apart as it analyzes the social institutions in major Asian countries, including the political, economic, and cultural institutions, and then compares them with the institutions in the U.S., identifying the strengths and weaknesses of U.S. institutions and providing strategic and policy recommendations that may help the U.S. economy and American firms compete in the global marketplace.

  • Entrepreneurship in the Gulf Cooperation Council

    Guidelines for Starting and Managing Businesses
    • 1st Edition
    • Alexandrina Maria Pauceanu
    • English
    Entrepreneurship in the Gulf Cooperation Council: Entrepreneurship in the Gulf Cooperation Council promotes a practical approach to starting businesses, and is useful not only for students, but also to anyone seeking practical insights on the essential aspects of entrepreneurship. As a wide-ranging introduction to theories and their applications, the book covers business plans, feasibility studies, and sources of startup funds. Case studies from GCC countries make the book a useful source of guidelines for starting and managing a business.

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